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Targoz Market Research

@TargozR

Nashville research agency specializing in advertising, marketing. communications, media, and public opinion research.

 Nashville, TN
targoz.com
Joined April 2020
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New poll for @JmsMadisonInst Support for property tax reform is becoming a national issue. floridapolitics.com/archives…

Poll: 2 in 3 Floridians today would vote to reduce or eliminate property taxes

Support for eliminating property taxes outright may be waning, however.

floridapolitics.com
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How pollsters are (and aren't) fighting fraud in @FiveThirtyEight's insightful piece by @KaleighRogers. Honored to contribute our perspective among other industry voices in this crucial conversation. abcnews.go.com/538/pollsters…
How pollsters are (and aren't) fighting fraud

How pollsters are (and aren't) fighting fraud

How do political pollsters protect against spam and bad-faith actors in their polls?

abcnews.com
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Be aware: ‘AI-powered’ everything greenbook.org/mr/the-prompt/…

Digital Snake Oil or Genuine AI? How to avoid AI-washing in Market Research

Generative AI has made its grand entrance. Its implications are dominating the headlines in tech circles and beyond. The research industry has wasted no time in harnessing its power, providing…

greenbook.org
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Positive step to improve data quality and fight survey fraud esomar.org/newsroom/fighting…

Fighting fraud, and address ongoing and emerging risks to data quality | Esomar News

Unique coordination between the Insights Association, MRS, SampleCon, and ESOMAR

esomar.org
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March 2023 Economic & Market Outlook: Not an ideal setup leading into an election year. targoz.com/market-matters-bl…
March 2023 Economic And Market Outlook | Targoz Market Research— Targoz Market Research

March 2023 Economic And Market Outlook | Targoz Market Research— Targoz Market Research

A recession has arrived for interest rate-sensitive industries such as manufacturing, real estate, and autos. The goods sector, which accounts for roughly 20% of GDP and 15% of employment, is dealing...

targoz.com
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Our research in The Hill: Are we facing another big polling miss? Probably thehill.com/opinion/campaign…
Are we facing another big polling miss? Probably

Are we facing another big polling miss? Probably

Delivering authentic and accurate data has never been more critical.

thehill.com
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Survey Protect: How We Identify and Prevent Clients From Survey Fraud targoz.com/market-matters-bl…

Survey Protect: How We Identify and Prevent Clients From Survey Fraud— Targoz Market Research

To ensure our polls and surveys only include real people, we've instituted the following measures to safeguard the quality of our results.

targoz.com
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Since it is sweeping low places, it has to be Garth Brooms. We will show ourselves out...
Nashville Department of Transportation (@NashvilleDOT) profile pictureNashville Department of Transportation@NashvilleDOT23 May 2022
Hey, Nashville! You asked and we listened. We’re having a naming contest for our cute new bikeways sweeper! Only 1 entry is allowed per resident, so make your first one your best one. Submit your entry by Wednesday, June 1st ➡️ ndot.wufoo.com/forms/x8bne7f….
Image from Nashville Department of Transportation (@NashvilleDOT)
Over the past 18 months, we’ve reviewed a lot of survey and polling data to determine why polls consistently exaggerated support for Democratic candidates during Presidential election years. Here’s the cause and the solution. pollsmartmr.com/latest-polls…

Why Did The 2020 Presidential Polls Suffer Their Worst Performance In Decades? Bots and Fraudulent...

Consistent exaggerated support for the Democratic candidates during Presidential election years results from elevated fraudulent and bot activity with online surveys and polling.

pollsmartmr.com
To the ultimate Volunteers, thanks for your service! #VeteransDay 🇺🇸
61% of those who won’t get the vaccine are non-voters and 56% of those who are hesitant or refuse to be vaccinated are ages 18-34 bit.ly/3tDvT55 @lauriesullivan
Data & Programmatic Insider: Targeting Ads To The Unvaccinated Becomes An Art

Data & Programmatic Insider: Targeting Ads To The Unvaccinated Becomes An Art

When marketers think about targeting messages, do they consider whether the audience segment has been vaccinated against COVID-19? They may in the future. That data snippet reveals a lot.

mediapost.com
Our latest poll out of California pollsmartmr.com/latest-polls…
Poll: California Gov. Gavin Newsom Faces More Of An Uphill Battle In Recall Election Than Initially...

Poll: California Gov. Gavin Newsom Faces More Of An Uphill Battle In Recall Election Than Initially...

Californians who say they have already voted or expect to vote in the September recall election are almost evenly divided over removing Gov. Gavin Newsom.

pollsmartmr.com
1 in 6 U.S. Workers Stay in Unwanted Job for Health Benefits news.gallup.com/poll/349094/…
1 in 6 U.S. Workers Stay in Unwanted Job for Health Benefits

1 in 6 U.S. Workers Stay in Unwanted Job for Health Benefits

The fear of losing employer-based health insurance is causing millions of workers to stay in jobs they prefer to leave, particularly among Black workers.

news.gallup.com
Our new PollSmart MR poll has Biden with a narrow lead over President Trump, among likely voters. pollsmartmr.com/latest-polls… via @circleboom
Biden Holds Narrow Lead Over President Trump — PollSmart MR

Biden Holds Narrow Lead Over President Trump — PollSmart MR

Among likely voters, Biden’s lead shrinks to 1.2%, which is similar to 2016 when Hilary Clinton won the popular vote by 2.1%. Biden leads by 10 points in urban/suburban areas of the country while...

pollsmartmr.com

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