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Joined February 2009
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Tim Geenen retweeted
Yes, 3rd party🍪 will no longer be phased out on Chrome, BUT let’s not hit the brakes on innovation just because 50% (for now) of the web will keep the possibility of 3rd party tracking. There is so much more to be gained by focusing on the big picture 🖼️ rayn.io/blog/here-a-cookie-t…
Tim Geenen retweeted
Publishers should prioritize context and moments ⏳ over previous user actions in the cookieless future 🍪
Read more about the power of synthetic data in the @newdigitalage1 article by @timgeenen
#Rayn #syntethicdata #contextmatters
newdigitalage.co/publishing/…
Tim Geenen retweeted
Definitely worth taking a look if you're in search of new ways to understand your audience 👀 @TimGeenen shared everything you need to know about synthetic data and the future of audience modelling @WARCEditors
#syntheticdata
#digitaltwins
warc.com/content/paywall/art…
Tim Geenen retweeted
@TimGeenen and @GeriKirovska brought Rayn to Miami...but after Rayn comes sunshine 🌤️ Check out the pictures to see what a blast we had at @PossibleEvent 2023
#Raynstories #MakeitRayn
It was great talking to @JamesHercher - thanks for the Q&A.
@TimGeenen, @rayn_hq CEO talked to @adexchanger about our journey to creating Digital Twins of Customers and the potential they have.
#digitaltwinsofcustomers
#behavioralanalytics
adexchanger.com/ad-exchange-…
Off to a great start and what an exciting beginning!
Our journey has long led us to this moment. Check out why we're doing what we're doing on the latest blog post: Our story 📖
#Raynstories
rayn.io/blog/our-story
Tim Geenen retweeted
OpenAI was just like “hope you are cool redoing your entire 2023 plan in February” to every business in the world.
Tim Geenen retweeted
While Google has announced that 3p cookies on Chrome will be phased out in mid-2024, there has never been a better time to move to people-based identity. Chrome may have delayed, but the industry must keep moving forward to be independent from the cookie. liveramp.com/blog/cookies-ge…
Tim Geenen retweeted
The #DigitalServicesAct will revolutionise the digital space and digital advertising. Today we'llbe talking to @EvaMaydell, Benedikt Blomeyer (@Allied4Startups), @TimGeenen (@LiveRamp) and @fparreira (@SAPO) on about the upcoming plenary vote. Join us!
iabeurope.eu/events/the-digi…
Tim Geenen retweeted
NEW: A deep dive into the privacy war raging within the World Wide Web Consortium, where some of the most secretive companies in the world are wrangling over the future of your data — and their own power — in plain sight. #longread
protocol.com/policy/w3c-priv…
Tim Geenen retweeted
The future of customer experience personalisation is here! Today, we are very proud to announce the launch of #CarrefourLinks, our data analytics and retail media platform. With @googlecloud, @liveramp and @criteo. Find out more at links.carrefour.com.
Tim Geenen retweeted
To prepare for the end of #thirdpartycookies, hundreds of pubs, brands, & platforms worldwide have adopted our Authenticated Traffic Solution (#ATS). See how our customers are taking control of their #cookieless future. ramp.click/ATSmom-tw
Tim Geenen retweeted
"The industry has relied too long on 3rd-party cookies & device identifiers. This is the most fundamental change & opportunity for a better ecosystem in terms of privacy, transparency & addressability" @LiveRamp Geenen w/ @adform Sierts & @newscorp Layser. bit.ly/3e4krrx
Tim Geenen retweeted
Are you prepared for the loss of 3rd-party cookies & other identifiers? Hear from @LiveRamp Tim Geenen & other expert panelists as they come together to discuss #addressability @IABTechLab's Addressability Solutions Roadshow on April 15. Register now: bit.ly/3sWYYHr
Tim Geenen retweeted
Wie geht es in der Post-Cookie-Zeit weiter? @TimGeenen von @LiveRamp im Gastbeitrag via @it__security über Identity-Lösungen und Connected Devices bit.ly/3saTSq0
#AdTech #MarTech #OnlineMarketing
it-daily.net/it-management/e…
Tim Geenen retweeted
The Privacy Sandbox is really confusing to understand. It's easy to mix up the names of things, not know how the pieces fit, or have a birds-eye view of what the heck the whole thing is. So I made a map, that lays out most of the parts of the sandbox that hopefully is helpful!
Best post I have read in a while...
Internet 3.0 and the Beginning of History
The actions taken by Big Tech have a resonance that goes beyond the context of domestic U.S. politics. Even if they were right, they will still push the world to Internet 3.0.
stratechery.com/2021/interne…
