Deep Blue Thinking

Wonderful to celebrate #worldmantaday last night with great talks from @SteveBackshall and @focusedonnature . Well done to @MantaTrust for pulling together such a fantastic event to raise awareness 👏🏻

When you manage to combine business and pleasure 🤣 #madfest

Great session from @bengolik on the lessons from political advertising 💡#madfest

Great session with the Checkatrade team this morning and now London looking resplendent in the sunshine for Quirks Day 2. Come and say hi if you’re here too

Thanks to @alistair_vince for highlighting this fantastic ad from Dove - really powerful stuff 👏🏻youtube.com/watch?v=FosMm_Gc…

A great view for a Monday … right across to Gate 15 😉

And this week's contender for worst cold call approach of the year goes to..... #hidear

Great to be able to share some thoughts on our @researchlive award win, the thriving independent sector and building a career in market research with Lewis Reeves and the Walr team youtu.be/y5de0r-mlQg?si=JEHp…

Some sound advice for a successful client / agency partnership from Basis and L’Oreal

A fun session raising some serious topics our industry is facing … #research101

Powerful combination of instinct and intelligence- really good session from Tom at Brand Genetics and Suzy at ABInbev

With understandably a lot of focus on the impact of AI on the agenda today, great to hear McDonald’s talking about the importance of storytelling in building brand trust 📖

Great to hear Kelly from @IpsosUK talking about the importance of borrowing expertise rather than just buy and build. This kind of partnership model lies at the heart of independent networks like the @TheICG

Looking forward to a great day at the @TweetMRS Impact Conference. Come and say hello if you’re there too 💡