There is no Twitch Adpocalypse. The reason people are seeing no ad revenue for the "last two days" is because none of us ever have. Twitch calculates ad revenue for a stream 3-4 days later which has always been the case. It shows as no ad revenue until that calculation is done. Only Twitch Turbo revenue is shown immediately in terms of adrev displayed. The reason some streamers were seeing reduced ad-fill rates was because of their content and tags. If you had a tag with sexual or political themes of any kind you stopped getting ad-fill. This is also normal on any other platform but now enforced by Twitch haphazardly through the tagging system. Tags are shit at this and led to a lot of splash damage because they don't take into account context. This used to be done by content category so the tag change is absolutely new. We've seen this tested by streamers removing their tags and immediately getting adrev back again. An adpocalypse would denote that this is happening to everyone on the platform. It's not. Our income is exactly the same for this time of year as it ever has been. Don't have political or sexual content on your stream, category, or tags and nothing changes. There are a lot of people blowing this up to be something massive when legit nothing is going on. In all of the cases provided it's either normal behavior or misused or mistargeted tags. It's also a lot of people suddenly discovering how ad revenue works on the platform. This is all stuff I've worked with and understood for years. It's literally how we fund the ferret rescue which is run entirely on ads. If I didn't know how this worked none of our business would function. No amount of bitching will make this untrue.