Valeria Dominguez (@VDominguezAD) header
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Drawn to exploration, creativity and entrepreneurship. Lifelong learner. Grateful to live in Silicon Valley.

San Francisco, CA
Joined March 2010
Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)Photo by Valeria Dominguez (@VDominguezAD)
Before the cameras followed Elizabeth Holmes, one reporter followed the evidence. A24's You Can See Everything made me go back to the book that broke the story: Bad Blood by John Carreyrou. The film looks at who Holmes is. The book explains how the deception worked.
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Hiring is about trust. Worried about risk with international talent? These are the sharp, eager new grads from top European and Latam schools we interview every day. I've built eCommerce and digital teams for years—now I'm making the search process available because I love it.
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Some brands you work with once. Others you grow with. Moncho Moreno – Spain's most iconic luxury hair brand – is growing, and new talent has joined the journey. Honored to be the team behind the team. ✨
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Welcome Victoria de Alfredo Ortiz, Isabelle Rijk, Bárbara Rodríguez, Blanca Escassi Giménez and Karla Soberón Iglesias. And a special thank you to Hannah Solano Aguerralde — the steady hand behind every one of these welcomes, and the reason this cohort has felt looked after.
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Delighted to welcome Karla Soberón Iglesias to MONCHO MORENO Hair Care as Shopify Lead, overseeing our ecommerce platform. Karla joins from Estée Lauder, where she led brand activations for Aveda, Bumble and bumble, and Too Faced across EMEA. Welcome, Karla!
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Tiziana Dominguez is one of the most original creative voices in fashion today. Her first runway collection since returning to Adolfo Dominguez is a quiet statement of intent: considered, confident and entirely her own.
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Delighted to welcome Bárbara Rodríguez to MONCHO MORENO as Marketing & Education Lead for our pharmacy channel. A pharmacist with a Master's in Cosmetics & Dermopharmacy — impressive training for hair care. Warm, thoughtful, exactly the kind of person we're proud to welcome.
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Something new is taking shape. Lighthouse, Cris Mor's venue curation company in San Francisco, believes your event deserves a venue never done before. We feel the same about brands. There's nothing like being at the very beginning, when an idea is still itself. A Felino Glow Up.
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This month's pick is Strangers: A Memoir of Marriage by Belle Burden. Read it in a day, couldn't put it down. The NYT called it a love story, horror story, and financial thriller — spot on. It's about intimacy and how well we truly know those closest to us. Highly recommended.
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