Have you got an #influencermarketing strategy? This is now an essential part of your #B2Bmarketing strategy. At @Onalytica we have launched a Blueprint hub for you to create your own in less than 10 mins! 👉bit.ly/433Yd0e #contentmarketing #employeeadvocacy

Great panel of brand practitioners @galedb @svengelsk @RyanBares talking about #influencermarketing at @Onalytica’s and @SAP’s #B2BInfluencerSummit

Great @Onalytica & @SAP panel discussion from a stellar line up of #B2Bmarketing influencers @MarketingProfs @cspenn @ashleyfaus @YuHelenYu moderated expertly by @azeckman #B2BInfluencerSummit

Thank you to @guzmand @SocialDave and @NealSchaffer for an amazing conversation about @employeeadvocacy and #influencermarketing at @Onalytica and @SAP’s #B2BInfluencerSummit

A great conversation about how to evolve your brand through storytelling between @ursularingham and Tim Hoppin from @SAP #b2binfluencersummit #influencermarketing

Great presentation from @KateKeough1 from @Equinix about how she runs her #InfluencerMarketing program

Fantastic #influencermarketing success results from IBM via @Nada_Alkutbi activating content creators and brand advocates on their native channels. 👏 #B2Bmarketing #B2BTrailblazers

Always integrate influencers at the start of your #influencermarketing content creation rather than at the end. Simple but extremely important advice from @RyanBares at IBM #B2Bmarketing #B2Btrailblazers

Great #influencermarketing team mission from @RyanBares from IBM. Thank you for your insights Ryan and we miss you IRL! #b2bmarketing #B2BTrailblazers #SMM

How to create engaging #B2Bmarketing content to drive pipeline? via @katyhowell from @iftweeter #B2Btrailblazers #SMM cc @Onalytica

Give or involve your Execs & SMEs content that they feel passionate about says @RobMcCargow from PwC to drive brand advocacy #b2bmarketing #B2Btrailblazers #employeeadvocacy

Drag the introvert out of your internal experts on #socialmedia to develop your ambassadors says Peter Marshall at Ericsson #B2BTrailblazers #b2bmarketing