MultiChannelNetwork retweeted
MultiChannelNetwork retweeted
ThinkTV researcher Karen Nelson Field says a marketer’s biggest mistake would be to accept the 50% viewability standard #AWAPAC
MultiChannelNetwork retweeted
Think TV study agrees that 50% of an ad on a screen should be unacceptable from the MRC. As viewability at 50% has negative brand impact #awapac #advertisingweekapac
MultiChannelNetwork retweeted
Advertising will be a $1 trillion industry within 8.5 years - no wonder Amazon’s getting into advertising. It’s an easier way to move the needle than drilling for oil or building cars @jefftgreen - ceo @TheTradeDesk #AWAPAC – at Sydney, New South Wales
MultiChannelNetwork retweeted
Changing the conversation between agencies and clients from price to value changes the future of the industry, says @TheTradeDesk founder Jeff Green #AWAPAC
MultiChannelNetwork retweeted
Outstanding keynote by @fer_machado123 at the inaugural #AWAPAC that truly demonstrated what happens when great minds get together and think unalike
MultiChannelNetwork retweeted
.@channelten and @_MCN have announced sponsors for the upcoming season of #TheBachelorAU. #ausmedia #austv ow.ly/cgIX30l5qhA
MultiChannelNetwork retweeted
Tune into the latest Marketing Dividends: Host James Hier @WavemakerANZ and 3 of Perth’s top marketers discuss legacy, adjacent categories and dealing with WA's boom-bust cycle @_MCN @SkyBusiness #CMO #marketers @cashconverters @OptusStadium @Cycliq youtube.com/watch?v=TXSy8K7y…
MultiChannelNetwork retweeted
Didn't get an invite for the BIG day? 😞 Join us LIVE for the #RoyalWedding 👸 Sat from 6pm on @UKTVaustralia #PrinceHarry #MeghanMarkle
MultiChannelNetwork retweeted
Telling I nsights and a call to action to Australian marketers at The Media Challenge - A Year On with thanks to @PwC_AU, @sunitagloster, our industry panel and moderator #PaulMcintyre @_MCN. Video highlights available in coming weeks #CMO #advertisers #mediachallenge
MultiChannelNetwork retweeted
What does the future of programmatic TV look like? Mark Frain of @_MCN, Indy Khabra of @AmnetANZ and Arvind Hickman of @AdNews discuss at #Programmatic18.
MultiChannelNetwork retweeted
Replying to @AshtonMediaOZ
@AshtonMediaOZ's Programmatic Summit 2018 starts tomorrow. Listen to our latest podcast to get the latest on the state of Programmatic TV in Australia with Nev Hasan of @_MCN.
Listen on iTunes: po.st/jdRmK4
Listen on Whooshkaa: po.st/4zztLd
MultiChannelNetwork retweeted
We are at the 4th state in the TV industry according to @VideologyGroup
#ftvads #advertising #futureoftv
1. Denial
2. Awareness
3. Disruption
4. Response
MultiChannelNetwork retweeted
QUOTE of the day at #FTVAds conference: "Television's ability to reach 15 million people a month is unparalleled."
MultiChannelNetwork retweeted
We need to obliterate our reliance on overnight ratings and legacy metrics, put down the canons and work together to get it solved, says MCN CEO Fitzgerald #FTVAds
MultiChannelNetwork retweeted
‘Managing decline is not a position TV should be in’: Irwin Gotlieb, Chairman, GroupM speaking at Future TV Advertising, Sydney #ftvads
MultiChannelNetwork retweeted
Thanks for having us guys! teapaw.org/_mcn/status/9607597285… – at Sydney, New South Wales
.@SkyRacingAU presenters, Lizzie Jeffs, Libby Hopwood and Ben Way dropped by MCN to chat all things Sky Racing with the lead up to the exciting 2018 Autumn Carnival.
























