Web3 marketing is often misunderstood. I share: – Clear thinking on Web3 GTM – Content & positioning lessons – Career insights for Web3 marketers – What works (and what doesn’t) in practice No hype. No token talk. If you’re building or marketing in Web3, follow along.

Web3’s strongest use case right now is quietly becoming fintech infrastructure. Which means marketing shifts from “innovation” to “outcomes.” linkedin.com/posts/singhpara…

RWAs and stablecoins moving onchain quietly change Web3 marketing. You’re no longer selling “crypto.” You’re selling financial infrastructure.

RWAs and stablecoins moving onchain quietly change Web3 marketing. You’re no longer selling “crypto.” You’re selling financial infrastructure.

A lot of Web3 marketing is actually education. Not in the “tutorial” sense. But in the “help people understand why this should exist” sense.

Biggest misconception traditional marketers have when entering Web3: That marketing’s job is to drive growth immediately. In reality, early-stage Web3 marketing is about creating clarity, trust, and belief. Growth comes later.