Director of Portfolio Ops (Common Model VC)
New York, NY
Joined October 2020
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Abby Agwunobi retweeted
Retention just got a whole lot better. Retextion.com 💕
Abby Agwunobi retweeted
Also @adswithabby you might find this interesting. YoY growth on TikTok is insane:
teapaw.org/KnoCommerce/status/148…
Excited to showcase some of the epic work our content team, Satellite Studio, has been producing for our clients. The theme of this past year was “Performance Video” & diversification to stop scrolls & elevate brands re: iOS targeting limitations. More at satellitecontent.com
Took a short break from Twitter to dive into my new role as Head of Business Development for LSG, but am excited to finally get back into it. 🌝
Some exciting updates are otw…
4) LSG has been named a 2022 #GooglePremierPartner thanks to our SEM team for being among the top 3% of Google Partners in the US 🕺🏽
3) @EmailLikeAGi and @textwithtrish were also busy creating a course with @andrewfoxwell to empower brands to also run their programs like Elite Masters.
foxwelldigital.podia.com/mas…
2) LSG kicked off the new year with @klaviyo Elite Master status.
Shoutout @EmailLikeAGi for building one of the best CRM programs in the world 👑
klaviyo.partnerpage.io
1) Our Web Development team launched a new website with fresh case studies and samples! Check out our features on @VitaCoco @drinkolipop @EnsoRings and more -
Spacerace.dev
Get your waffles ready... Our NEW @Snapchat lens for @DreamWorksWater at @americandream just launched! Take a swim in Shrek’s swamp if you’re in NY, NJ, CT or PA and send us snaps of your favorite Skrek quotes!
DMs are open if you or anyone you know does good work, doesn’t sleep (metaphorically speaking, of course) and wants to do both of those things with a fun & supportive group of people. 🚀
We're looking for another CRM Manager to join the L//S team. LMK if you know someone who could be a good fit or if someone is insanely passionate about Email and SMS!
Here's a job posting as well - linkedin.com/jobs/view/22011…
Happy Monday! How are everyone’s FB accounts trending so far this Q4? Across 60+ accounts week over week we’re seeing increases in performance, but MTD compared to the previous period we’re seeing...
Spend +15.5%
CPMs +2.1%
CPCs +2.1%
CPAs +20.3%
CVRs -17%
AOV +12.4%
ROAS -6.6%
Happy Monday! Here’s a snapshot on Facebook conversion campaign performance WoW aggregated across 60+ accounts in our portfolio (9/28-10/4 vs. 9/21-9/27):
Spend: +11.3%
CPM’s: -17.5%
CPC’s: -16.2%
CPA: +4.9%
Web CVR: -19.6%
ROAS: -3.3%
So excited to announce that @americandream is officially OPEN once again!
Our challenge at Lunar Solar Group? Driving enough customers to fill the 2nd largest retail experience in the U.S. How would you do it?
1) Being the ecomm enthusiasts we are, we immediately looked for a way to disrupt the typical traditional marketing strategies that are all too common in retail to guarantee foot traffic, consumer data, and most importantly - revenue for the experience at every touchpoint.