Skin in the SEO game
Mulhouse
Joined September 2009
- Tweets5.2K
- Following1
- Followers559
- Likes9.5K
Arnaud Gélébart retweeted
6/ I Chose a Niche
• My expertise is in helping brands create content and earn press aka gain attention
• I wrote in my bio "I tweet about the Attention Economy"
• People who visited my profile knew what to expect
Arnaud Gélébart retweeted
Doing anything public-facing in the internet age requires the ability to withstand a near-infinite set of hostile reactions.
Growth will convert some and enrage others.
Learn to weight 1000 silent likes over 3 angry comments, or you’ll give up just when you’re getting traction.
Arnaud Gélébart retweeted
Profit is *finally* all the rage these days. Here’s why we’ve chosen to be profitable for 20 years straight —> m.signalvnoise.com/why-we-ch…
Arnaud Gélébart retweeted
A more virtuous society begins at home—at our home. If you want the world to be better, improve yourself, for this is entirely in your circle of control.
Arnaud Gélébart retweeted
Charge more is the best advice you’ll find.
If you sell consulting, you‘ll attract interesting projects.
If you sell software, you can make a better product.
If you sell courses, you‘ll only teach serious students.
The best customers are the ones who pay the most.
Arnaud Gélébart retweeted
You have to be willing to look like an idiot in the short run to outperform in the long run.
While copying what others already do helps achieve average results quickly, common approaches never outperform.
What ends as being better starts as being different.
Arnaud Gélébart retweeted
All human behavior is motivated by one thing: escaping discomfort
When you’re lonely, you check Facebook
When you’re bored or anxious. you browse Twitter/Instagram
Takeaway: Understand the uncomfortable emotional states you seek to escape from
Notes - podcastnotes.org/2019/10/22/…
Arnaud Gélébart retweeted
[DECODE] La grande distribution française et les GAFA, un pacte avec le diable ? - FrenchWeb.fr frenchweb.fr/decode-la-grand…
Arnaud Gélébart retweeted
Company culture isn’t a moment in time. It’s not something you write down. Culture is the by-product of consistent behavior. It’s what you do over time. Your current company culture is essentially a 50-day moving average of your actions.
Arnaud Gélébart retweeted
Some ways we waste time ...
Meetings.
Travelling for work.
Hopping on a quick call.
Replying to most emails.
Trying to change someone's mind.
Staying in relationships that we know won't last.
What else?
Arnaud Gélébart retweeted
Toujours les mêmes histoires : Devenir riche sur Internet sans rien faire : les mirages du « dropshipping »
lemonde.fr/pixels/article/20…
Arnaud Gélébart retweeted
The Dumb Idea Paradox. Why great ideas often start out by sounding dumb. Thread 👇
Arnaud Gélébart retweeted
So many people come up to me, asking about whether their startup idea is good - like that matters, like it's what determines success. But it doesn't, so I wanted to write out what I usually tell them --> buff.ly/2GxMgaZ
Arnaud Gélébart retweeted
Les commerçants qui proposent d’arrondir à l’euro au-dessus pour Notre-Dame me rappellent cette scène dans South Park qui me TERMINE.
Arnaud Gélébart retweeted
Disney and the Future of TV
stratechery.com/2019/disney-…
TV is moving from a world where distribution dictates business models to one where business models need to fit the jobs consumers want done.
Arnaud Gélébart retweeted
when we were building Uber China and competing with didi, we talked about their "996" culture all the time -- 9am to 9pm, 6 days per week -- it's a scary thing to compete against. A bit more about this idea from Jack Ma here: reuters.com/article/us-china…
Arnaud Gélébart retweeted
"People want me to talk about growth hacks or loopholes we found with Facebook ads. But our formula comes down to one thing we believe does a healthier job of capturing what we do: storytelling."
This is gold: medium.com/swlh/how-we-got-1…
