Replying to @byjustinw
@byjustinw @TTong065 We’re building APEX (Advertising Promotion Exchange Protocol) — an open advertising + settlement protocol for AI agents.
We’re building the monetization layer for the agent economy:
• match agents with advertisers
• deliver context-aware ads inside agent interactions
• verify outcomes
• settle payments transparently
Our vision: as commerce moves into agent conversations, advertising becomes infrastructure—not spam—subsidizing access, empowering builders, and keeping AI more open and affordable.
x402 is a big unlock: payments over HTTP.
For agent commerce, the next hard layer is outcome verification + transparent settlement *inside conversations*.
We’re building APEX on Base to make monetization accountable: deliver → verify → settle.
If you’re building in AI x ads/payments (or investing), let’s connect.
ERC‑8183 is quickly becoming the coordination layer for agent commerce. We’re using it on Base to let advertisers and AI assistants lock budgets, deliver creative, and settle automatically. Advertising should subsidize access to AI, not gate it.
ERC-8183 is now live on Arc Testnet, an open standard for the agentic economy.
ERC-8183 introduces “Jobs”: escrowed, verifiable, onchain work between agents.
But agentic commerce needs more than a workflow standard. It needs the right infrastructure layer.
That’s where Arc comes in:
→ USDC as gas for lower-friction agent transactions
→ Native USDC + EURC for global pricing and settlement
→ Built-in FX for cross-currency jobs
ERC-8183 helps define how agents coordinate work.
Arc helps define how value moves through it.
If you’re building AI agents, marketplaces, or onchain workflows, this is the foundation for real-world agentic commerce.
APEX retweeted
ChatGPT ads already cleared $100M ARR in <2 months (CNBC). Demand for AI-native inventory is real; the hard part is keeping it trusted. That's the whole @apexad mission. cnbc.com/2026/03/26/openai-a…
APEX retweeted
A good example of our crypto-as-a-service (CAAS) integration:
Webull used CAAS to bring crypto trading to millions of users. By working with us, they didn’t need to start from scratch on custody, trade finance, and regulatory compliance.
Faster shipping, and better products for users. Everybody wins.
APEX retweeted
Virtuals ACP is facilitating more agent commerce through x402 than any other endpoint today. Build on ACP and operate where agent commerce is happening.
APEX retweeted
First, the good part of the Anthropic ads: they are funny, and I laughed.
But I wonder why Anthropic would go for something so clearly dishonest. Our most important principle for ads says that we won’t do exactly this; we would obviously never run ads in the way Anthropic depicts them. We are not stupid and we know our users would reject that.
I guess it’s on brand for Anthropic doublespeak to use a deceptive ad to critique theoretical deceptive ads that aren’t real, but a Super Bowl ad is not where I would expect it.
More importantly, we believe everyone deserves to use AI and are committed to free access, because we believe access creates agency. More Texans use ChatGPT for free than total people use Claude in the US, so we have a differently-shaped problem than they do. (If you want to pay for ChatGPT Plus or Pro, we don't show you ads.)
Anthropic serves an expensive product to rich people. We are glad they do that and we are doing that too, but we also feel strongly that we need to bring AI to billions of people who can’t pay for subscriptions.
Maybe even more importantly: Anthropic wants to control what people do with AI—they block companies they don't like from using their coding product (including us), they want to write the rules themselves for what people can and can't use AI for, and now they also want to tell other companies what their business models can be.
We are committed to broad, democratic decision making in addition to access. We are also committed to building the most resilient ecosystem for advanced AI. We care a great deal about safe, broadly beneficial AGI, and we know the only way to get there is to work with the world to prepare.
One authoritarian company won't get us there on their own, to say nothing of the other obvious risks. It is a dark path.
As for our Super Bowl ad: it’s about builders, and how anyone can now build anything.
We are enjoying watching so many people switch to Codex. There have now been 500,000 app downloads since launch on Monday, and we think builders are really going to love what’s coming in the next few weeks. I believe Codex is going to win.
We will continue to work hard to make even more intelligence available for lower and lower prices to our users.
This time belongs to the builders, not the people who want to control them.















