Co-Founder & CEO AIfluence inc.

East Africa
Joined May 2009
Finally reached a lifelong milestone of building a global Adtech firm Incorporated in the US with Subsidiaries in Kenya, Nigeria, and Egypt, funded by a global VC @AntlerGlobal and now looking to poach some of the amazing top talents from the Ad industry in Africa.
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Congratulations Immad, what a journey! @AIfluence has held its U.S. bank account with Mercury for the past 7 yrs with no issues and I personally Angel Invested in Mercury 5 years ago!
Excited to announce @Mercury crossing $1bn/yr in revenue and 450k customers. Just getting started!
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I found this video really helpful. Teaches how you can sell any idea. But also how you can pitch and structure your content to always capture interest👇
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Like for Jake Paul. RT for Mike Tyson. #PaulTyson
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Have you signed up yet? Register now and listen to @aseka33 unpack what AI can do for your business. Listen here - safaricom-co-ke.zoom.us/webi… #GrowWithSafaricomBusiness
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Do you remember when you joined X? I do! #MyXAnniversary
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I was part of startups that raised billions of VC in my 20s in Silicon Valley and didn't make much money: 1. VCs tell you to dedicate your life to the business, but they take August off. 2. VCs tell you that you need to go big or go home, but their business is a collection of many bets 3. VCs tell you it's all about team, but it’s common to replace a founder/ceo. 4. VCs tell you to be lean and agile, but they’ll drown you in cash if it means a big exit. 5. VCs tell you to maintain a work-life balance, but smile when you send emails at midnight. 6. VCs tell you to own your niche, but often nudge you towards mass markets before you're ready. 7. VCs tell you to measure everything, but their decision to fund often hinges on intangible 'gut feelings'. Am I wrong? Be honest. Now, I don't think all VCs are the same, just like all entrepreneurs aren't the same. But the problem isn't in VCs, it's two things: 1) Some businesses need venture funding to thrive. The SpaceX type businesses or Uber type businesses 2) VCs aren't 100% aligned with founders (especially first time founders). Let me break it down. They are incentivized for you to grow valuation. And sell or go public one day. But if you get an M&A offer that might be life-changing for you and your family? They might say don't do it. That happened to me. I had an M&A offer that was life changing when I was 22 years old. I would return 3x the amount I raised. Not bad right? I brought the deal to my lead VC. And he wouldn't sign the paperwork. "I'm not thinking big enough. Imagine what I can get in 5 years. Forget 3x, think 30x". I'll write about that story in a future newsletter post (link in bio). So, for most entrepreneurs, I say make your money doing bootstrapped. Support your family. Buy your first house. Retire your parents. Do whatcha gotta do. That "makes a ding in the universe" in a different way. It makes a ding in your universe. Don't be shy to share this. Let's have an honest convo about this.
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Meet the Innovator: Nelson Aseka, the Founder & CEO of AIfluence, talks about Africa's 1st AI-driven end-to-end influencer marketing platform. #innovation #kenya #nairobi #tech #technology youtu.be/FiThDVjEvDg?si=FgxH…
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💯💯
There’s a difference between influence and reach. While a person can have both, not everyone with a bigger online audience will be able to influence that audience into shifting their perspective or making a buying decision.
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Work on startup ideas that require you to be the way you already are. Then what would in ordinary life be a mere idiosyncrasy can become a unique advantage.
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Winding up my week long business trip to Côte d’Ivoire 🇨🇮
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Influencer Marketing Success and Strategies @aseka33 #mascotverse 💼 Nelson Aseka has successfully found a way to secure funding and investors for his business, which is a major challenge for entrepreneurs in Kenya. 💰 Visa's partnership with creators includes helping them understand financial literacy, managing their money, connecting them to the right customers, and providing the best payment solutions. 📈 Aseka's success with Jameson proves that manufacturing success is possible through strategic influencer marketing, debunking the belief that Jameson's popularity in Kenya was solely due to a mention in a Rihanna song. 💼 The key to successful influencer marketing is understanding the target audience deeply and using that information to create an effective strategy. 💡 "Influencing is not a career. It's actually an outcome so anyone can be an influencer." 📈 "Roi Drive really high...because there are people who other people trust who they believe and they drive high conversions." 📸 The photo with the President became a significant factor in getting work from French companies, highlighting the power of influencer marketing. Impact and Reach of Influencer Marketing 🍹 The most trusted influencers for consumers are bartenders, surpassing celebrities and socialites. 💰 Influencer marketing is a huge industry globally, with revenues reaching about $60 billion, making it the most impactful advertising channel today. 🌍 The company operates in 23 countries across Africa, Asia, Europe, and the US, indicating a global reach and presence in diverse markets. 💰 Nelson Aseka plans to create Africa's first social media platform that pays users for their engagement, turning points into cash at the end of the month.
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Marketing startup AIfluence wins USD 20,000 at Visa Everywhere Initiative Kenya edition. #Maandamano central park Nyahururu nairobi cbd breaking news nyahururu state house #Airtel5G techprimemagazine.com/aiflue…
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Thank you so much!
Congrats to @AIfluence for winning the overall price. Its beautiful watching AI take over and all the best as you represent Kenya out there. #VisaEverywhereInitiative
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Congrats to @AIfluence for winning the overall price. Its beautiful watching AI take over and all the best as you represent Kenya out there. #VisaEverywhereInitiative
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.@AIfluence is pretty much the tinder for content creators 😂😂 #EverywhereInitiative
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And @AIfluence has won the Visa Everywhere Initiative, Kenya Edition. They take home Kshs 2.8 Million and will represent Kenya at the VEI regional finals. #EverywhereInitiative
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