Blake Atwell (@blakeonsocial) header
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πŸ€ Social Media Manager

Joined December 2016
Photo by Blake Atwell (@blakeonsocial)Photo by Blake Atwell (@blakeonsocial)Photo by Blake Atwell (@blakeonsocial)Photo by Blake Atwell (@blakeonsocial)Photo by Blake Atwell (@blakeonsocial)Photo by Blake Atwell (@blakeonsocial)Photo by Blake Atwell (@blakeonsocial)
Week πŸ‘Œ of @NBAonPrime is here with another exciting doubleheader on deck πŸ”₯πŸ€ @TaylorRooks is joined by @swish41, @blakegriffin23, and @ThisIsUD in the studio πŸ€ 7 PM ET - #NBAonPrime Pregame πŸ€ 7:30 PM ET - @sixers at @cavs πŸ€ 10 PM ET - @trailblazers at @Lakers
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A record-setting start to the NBA Cup on @NBAonPrime πŸ† The 76ers-Knicks and Lakers-Warriors NBA Cup opening doubleheader was: πŸ’₯Prime Video’s most-watched doubleheader on record πŸ’₯Prime Video’s two most-watched regular-season games on record πŸ’₯The most-watched NBA Cup doubleheader in the tournament's four-year history
The @NBAonPrime tipped off Emirates @NBA Cup coverage in a big way, delivering its most-watched doubleheader and two most-watched regular-season games on record!
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The Emirates NBA Cup tips off TONIGHT on @PrimeVideo! πŸ† The defending champion @NYKnicks take on the new-look @Sixers, before the @Lakers and @Warriors renew their rivalry in a must-see doubleheader πŸ”₯ πŸ€ 7 PM ET β€” NBA on Prime Pregame πŸ€ 7:30 PM ET β€” @NYKnicks vs @Sixers with Ian Eagle, Stan Van Gundy and @SteveNash on the call and @CassidyHubbarth on the sideline. πŸ€ 10 PM ET β€” @Lakers vs @Warriors with @Grady and @Barryathree on the call and @RealAClifton on the sideline. Host @TaylorRooks leads studio coverage alongside @blakegriffin23, @swish41, @ThisIsUD and @Klow7 making his his-studio debut.
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NBA on Prime is FINALLY back 🚨 Season 2 tips off tonight with a must-see opening night doubleheader featuring key storylinesπŸ”₯ πŸ€ 6:30 PM ET β€” NBA on Prime Pregame coverage πŸ€Β 7 PM ET β€” @nyknicks @ @celtics πŸ€Β 9:30 PM ET β€” @HoustonRockets @ @spurs @TaylorRooks has you covered all night long alongside analysts @blakegriffin23, @swish41, @ThisIsUD, and @SteveNash live from the Culver City studio‼️
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The defending champs meet their historic rivals and a Texas-sized showdown on the way πŸ”₯ Don't miss Knicks-Celtics and Rockets-Spurs TOMORROW on @primevideo 🍿
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Feels good to be back 😌 The 2026-27 NBA season tips off today πŸ€
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Luka averaged 37.5 points, 8.0 rebounds, 7.4 assists and led the Lakers to a 14-2 record during March 2026 πŸͺ„ (h/t @LukaUpdates)
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Finally, a chance to recreate the last few seasons of my career: sitting down. The Stepback. Coming soon
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🚨 The NBA on Prime schedule for 2026-27 featuring the Eastern Conference Finals 🚨 Which matchups are you circling on the calendar? πŸ€”
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The FULL 2026 NBA on Prime Emirates NBA Cup Group Play slate πŸ”₯ Friday nights will be MUST-SEE on @primevideo πŸ—“οΈ
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NOV. 27TH IS BLACK FRIDAY GAMEDAY ON PRIME 🍿 @primevideo Heat vs. Knicks πŸ”₯ 7 PM ET Lakers vs. Spurs 🌟 9:30 PM ET
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🚨 THE FIRST NBA ON PRIME DOUBLE-HEADER OF THE SEASON 🚨 Knicks vs. Celtics & Rockets vs. Spurs | October 23rd on @primevideo
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LeBron told Hali he could average 10 points until he's 65 πŸ‘΄πŸ‘‘ Watch @mindthegamepod on @primevideo, YouTube and everywhere podcasts are available 🍿
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Robbie Avila lent his glasses to Cam Carr for a photo opp 🀣 Lakers' Summer League squad enjoyed their time in Vegas πŸ‘ (via arthurkaluma/IG)
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July 11th, 1996: The Lakers officially acquire Kobe Bryant from the Charlotte Hornets and the rest is history πŸ’œ
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The chemistry between LeBron and his teammates on that 2019-2020 Lakers title team πŸ”₯ (h/t @sleazy__ty)
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GIANNIS IS HEADING TO SOUTH BEACH 🏝️ Miami lands its superstar in a blockbuster trade with the Bucks 🀯
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More than 2 million people showed out for the Knicks championship parade in Lower Manhattan πŸ†πŸŽ‰
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Ahead of the Knicks ticker-tape parade Thursday morning, young fans gathered in the street for a kids parade Wednesday afternoon πŸ§‘πŸ‘
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New York City Hall is dressed for the Knicks parade πŸ§‘πŸ’™
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