Blockchain Alpha - Web3 marketing agency (@blockchainalph) header
Blockchain Alpha - Web3 marketing agency (@blockchainalph) profile picture

Your best partner in Web3 technical content marketing | Developer-focused Marketing 👨🏾‍💻💜

Joined July 2023
Blockchain Alpha - Web3 marketing agency retweeted
Want a paragraph rewrite? Drop it 👇
Clarity is a growth strategy 🤝 Bad writing vs. Good writing
2
2
102
Blockchain Alpha - Web3 marketing agency retweeted
many auto workshops will soon experience massively reduced cashflow, and they don’t even know yet… so here is the gist, the world is moving fast. some years back, you’d remember your Dad driving a clean manual transmission car. now, things have changed. for many years now, automatic transmission cars have taken the market. the trend is getting better again: the arrival of durable electric cars, especially with house Chinese car companies are pushing thousands of it to the market. here is the issue: many car auto professionals are not upskilling on how to fix things that can go wrong in an EV car. and this is how they will miss out on many deals that could have boosted their cash flows. btw, this is not only about auto professionals. as a software engineer and product builder, how are you adapting to new industrial terrains? evolve or bust! ps: spot the artworks behind me.
1
4
58
Blockchain Alpha - Web3 marketing agency retweeted
Clarity is a growth strategy 🤝 Bad writing vs. Good writing
1
1
1
2
165
Blockchain Alpha - Web3 marketing agency retweeted
When docs work, no one notices. When they fail, no one forgets.
2
2
45
Blockchain Alpha - Web3 marketing agency retweeted
Web3 needs more agencies that understand dev audiences, depth & distribution. These ones get it 👇 1. Coinbound @coinbound 2. Blockchain Alpha @blockchainalph 3. Omni Agency @omni_agency 4. Crowdcreate @crowdcreate_us 5. reblonde @ReBlondePR
Still on Web3 agencies that actually execute: 👇 1. Mintfunnel @mintfunnel 2. Blockchain Alpha @blockchainalph 3. Surgence Labs @surgence_io 4. x10 Agency @x10agencyteam 5. AP Collective @apcollective Did we miss any real operators?
1
2
2
133
Blockchain Alpha - Web3 marketing agency retweeted
the last time I sent a newsletter was 3 years ago. sent something to the homies today. read here: open.substack.com/pub/johnfa…
1
1
55
Blockchain Alpha - Web3 marketing agency retweeted
there’s absolutely no reason to put your private keys plainly or in an environment variables file in big 2026. and I won’t only massage the problem, here’s the solution: - use the cast wallet feature in Foundry. even Hardhat has something similar. with the cast wallet feature in your Foundry bash terminal, you can invisibly paste your pk, lock it, and call it whenever you have to deploy. if you’ve lost money due to pk leaks before, you’d cherish this. and good news is, you don’t have to lose money before you follow good DevSecOps. read more here: getfoundry.sh/guides/deployi… would you want me to write an extensive article on it?
1
1
82
Blockchain Alpha - Web3 marketing agency retweeted
for most SaaS teams and crypto protocols, there is a wide gap between pre-seed and Series B. ideally in terms of structure for content output. in most cases, they want to keep the teams small so they don’t over hire and increase burnrate unduly. which is understandable. nonetheless, running a startup is brutal game ; you have to come correct. this is why the idea of partnering with a competent agency might sound attractive. why? - only plug and play as often as you need content - already trained personnels - pre-existing content planning and review systems - you only focus on building your protocol at Blockchain Alpha, we’ve had to partner with a good number of companies in this category. and it’s always a great win for them. if you’re a leader early-stage crypto or SaaS team and you want to talk more, reach out.
2
6
101
Blockchain Alpha - Web3 marketing agency retweeted
Wanna know how to make docs work? Start here.
Most technical docs lose readers before they even start. Not because the tech is hard. But because the entry point is broken. Let’s talk about that 👇 Docs That Work #1
1
2
41
Blockchain Alpha - Web3 marketing agency retweeted
Most technical docs lose readers before they even start. Not because the tech is hard. But because the entry point is broken. Let’s talk about that 👇 Docs That Work #1
4
1
1
1
108
Blockchain Alpha - Web3 marketing agency retweeted
Gm friends. Remember. Good docs scale adoption. Bad docs scale support tickets.
1
1
26
Blockchain Alpha - Web3 marketing agency retweeted
If devs don’t understand your product in 5 minutes, they won’t give you 5 days.
1
2
44
Blockchain Alpha - Web3 marketing agency retweeted
The biggest misconception: “Smart contracts are just blockchain APIs.” Not quite. If you're moving from Web2 into Web3, this is where many misunderstandings start. 👇
4
1
4
87
Blockchain Alpha - Web3 marketing agency retweeted
Replying to @nickslaney
few. haha. btw, we at @blockchainalph can help you create dev content (blogs, docs, & videos)… so more devs can know that @moneydevkit exists and fixes agentic payment already!
1
1
53
Blockchain Alpha - Web3 marketing agency retweeted
top talents move from one top company to another at will. if you are stuck, you need to know you’re not at the top yet. what should you do: - gain technical depth - provide more tools for the industry - increase your luck surface area by meeting more people - or build an insanely profitable company
1
2
57
Blockchain Alpha - Web3 marketing agency retweeted
this is the age for you to have spine and have conviction. there are so many industries for software engineers. while it’s good to explore, I don’t believe in moving from pillar to post. pick one industry. pitch your tent. be there long enough.
1
1
3
55
Blockchain Alpha - Web3 marketing agency retweeted
Technical writers are growth hires. Simple.
2
4
125
Blockchain Alpha - Web3 marketing agency retweeted
Missed this?
Before: – New users landed on the app and froze – Too many choices, not enough guidance – Users didn’t know what to do first – Support tickets piled up asking the same 3 questions – “Looks powerful” but “feels confusing” Sound familiar? 👇
1
3
49
Blockchain Alpha - Web3 marketing agency retweeted
I took time to analyze a couple of protocols that got audited from a reputable platforms... about a year after, they were no where to be found. doing business is tough, so this is not a sarcastic tweet, and neither do I claim to know absolutely better. nonetheless, I shared my thoughts on possible causes and how new protocols can stand the test of time. blockchainalpha.tech/why-web…
1
1
41
Blockchain Alpha - Web3 marketing agency retweeted
Still on Web3 agencies that actually execute: 👇 1. Mintfunnel @mintfunnel 2. Blockchain Alpha @blockchainalph 3. Surgence Labs @surgence_io 4. x10 Agency @x10agencyteam 5. AP Collective @apcollective Did we miss any real operators?
Some Web3 agencies talk. Some ship. If you care about execution, these teams are worth knowing 👇 1. Blockchain Alpha @blockchainalph 2. Cryptic @Cryptic_Web3 3. Lunar Strategy @LunarStrategy 4. Coinbound @Coinbound 5. Arcadia @Web3Arcadia Who else belongs on this list? 👀
2
1
1
3
300