Serial Entrepreneur; artist; dad, obsessed human centred experiences in all my work. Make+play+code+invent

London, England
Joined April 2009
Behind the scenes: making Lorde’s Laser Jacket for Man of the Year during the 2026 tour. This is the first time testing all lasers after production. 🙌Mike Harrison for his technical savvy and Lorde for trusting us! #bts #lorde #creativetech #laserjacket #electronicsengineering
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Just completed work on 3 special wearable artworks for @lorde. It began with this LED Jacket which she wore as she walked into the crowd and sang David. Collab w @mikelectricstuf Tino Schaedler, & Leslie Padoll. More BTS soon 😍 #bts #ultrasound #creativetech #ledjacket
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Love it. Clean, clear, and a wonderful reflection of a good chunk of the work we've done in these nearly 15 years! Proud moment.
🎉 WE HAVE A NEW WEBSITE! 🎉 We’ve revamped our online presence with a fresher look - check it out and let us know what you think! 💬 👉 hirschandmann.com/ 👈 We’ll be sharing our latest projects soon, so keep an eye out 👀 #Showreel2025 #London #Studio #Experiential #PhysicalDesign #DigitalDesign #Design #Immersive #Interactive #Retail #Installations #Generative #Technology #LondonStudio #Agency
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🎉 WE HAVE A NEW WEBSITE! 🎉 We’ve revamped our online presence with a fresher look - check it out and let us know what you think! 💬 👉 hirschandmann.com/ 👈 We’ll be sharing our latest projects soon, so keep an eye out 👀 #Showreel2025 #London #Studio #Experiential #PhysicalDesign #DigitalDesign #Design #Immersive #Interactive #Retail #Installations #Generative #Technology #LondonStudio #Agency
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It was so good to speak to Marc. Can't believe that we first met around 22.5 years ago 😱. We shared a few lovely stories about our experience at NYU's ITP. It was a meaningful start to both of our journeys into creatively applying technology towards memorable experiences!
🚀 Our 7th podcast episode is live! Check it out on the following platforms: 🔈 Spotify: open.spotify.com/episode/7ta… 🍎 Apple Podcasts: podcasts.apple.com/gb/podcas… 🍿 Youtube: youtu.be/lTHwEzcmRLo Our Guest: Marc Maleh, Chief Tech Officer at @hugeinc Host: Daniel Hirschmann, Founder & CEO of @hirschandmann About the episode: Marc talks about his journey in technology and design, the importance of collaboration, and the impact of technology on modern work environments. We discuss the intersection of physical and digital worlds, particularly in sports, and explore the future of AI and generative technologies. Marc shares valuable advice for emerging creatives and technologists, emphasising the need for humility, collaboration, and mastery of one's craft. Enjoyed this episode? Let us know in the comments below 🫶 #CreativeTechnology #AI #GenerativeAI #ExperientialDesign #ExtendedReality #Growth #Innovation
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Our 7th episode of the Experiential Destinations podcast is coming up! This time with an old friend - Marc Maleh - who I've known for many years since we met at New York University's Interactive Telecommunication Program. The full episode will be out next week 🔥
🚀 Our 7th podcast episode is launching soon! Prepare for an insightful chat with Marc Maleh, Chief Tech Officer at @hugeinc. Daniel & Marc discuss the intersection of technology, creativity, and collaboration in experiential design, and the impact that NYU's ITP program had on his career. They also explored human-centered design and the role of AI and immersive experiences. Enjoy this clip and stay tuned for the full episode next week! 😉 #Letsgo! #CreativeTechnology #AI #GenerativeAI #ExperientialDesign #ExtendedReality #Growth #Innovation #NYU #HumanCentric #Design #Immersive #Experiences
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This is an interesting one. I love that the exhibition is happening! But there is a part of me that is torn - while I love seeing these masterpieces brought to life - part of me wonders how the original artists would feel about seeing their work adapted in this way Thoughts?
Step into a world where paintings comes to life! 🖼️🎶 Last week, our team visited the @framelessldn immersive experience - a mesmerising journey through four galleries filled with iconic art pieces that are dynamically animated. Each room tells a unique story, deepening our connection to the artwork, the artist, their craft, and the historical context. What truly stood out was how the music, tailored to each piece, guided us on an unforgettable journey through time, heightening our emotions and connection to the artworks! What's the most memorable immersive experience you've been to? 💬 #Frameless #ImmersiveExperience #London #Music #Art #SensoryExperience #ImmersiveGalleries #Animation #Creativity #Multisensory #Exhibition
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Its interesting to see how a total commitment to a theme can be enhanced to be so immersive through a fusion of design, tech and indeed the products on display. I am interested to understand the longevity of a spatial design like this one. Will it last 6 weeks, 6 months, 6 years?
#InspirationOfTheDay 🤩 Sneaker enthusiasts, this one’s for you! Check out these mind-blowing retail executions by External Reference x @onionlab_ for Presentedby. 1️⃣ Their Riyadh destination is inspired by desert oases and features a responsive waterfall, 3D-printed cascading displays, a dynamic water printer and a responsive rippling floor. 2️⃣ The Dubai store showcases 3D-printed lattice walls with projections and LED screens, leading to a product room with a holographic show. 3️⃣ Their location in Doha merges Qatar's dune landscape with tech, boasting a responsive environment with metal blades, programmable lights, interactive flooring and an experiential room with holographic fans. 😍 What retail trends do you think will shape shopping in 2025? Share your thoughts in the comments! #Immersive #Retail #Technology #Design #Architecture #Parametric #Algorithmic #FutureofRetail #Interactive #Riyadh #KSA #Dubai #UAE #Doha #Qatar #ExperientialRetail #StreetwearFashion #InnovativeDesign #HolographicDisplay #DigitalArt #InteractiveExperience #FuturisticStore #VisualMerchandising #StoreDesign #RetailInnovation #FashionRetail
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We're gearing up to record our next episode -but before we do: Here is a reminder about the last episode with Lauren. In this clip we discuss who's responsibility it is to balance the role tech plays in our lives... Enjoy!
Have you watched it yet? 👀 Don't miss our latest podcast episode, where US-based writer and digital designer Lauren Celenza shares invaluable insights on Google Maps, AI, multidisciplinary skills, and the importance of digital hygiene education. Check out the full episode on: 👉 Spotify: open.spotify.com/episode/3Qe… 👉 Apple Podcasts: podcasts.apple.com/gb/podcas… 👉 Youtube: youtu.be/yQyTwp5ULQw?si=YvUP… #ExperientialDestinations #Writer #DigitalDesigner #Experiential #Innovation #CreativeMinds #Leadership #Branding #DesignThinking #AI #ExperienceDesign #DigitalExperienceDesign #GoogleMaps #FutureTrends
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🎉 𝗢𝘂𝗿 𝟲𝘁𝗵 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 𝗲𝗽𝗶𝘀𝗼𝗱𝗲 𝗶𝘀 𝗹𝗶𝘃𝗲! 🎉 𝗜𝘁𝘀 𝗮𝘃𝗮𝗶𝗹𝗮𝗯𝗹𝗲 𝗼𝗻 Spotify, Apple Podcasts and YouTube. All links can be found here: bit.ly/m/ExpDest006 Our Guest: Lauren Celenza - a Writer and Digital Designer based in the US Host: @danielhirschman, Founder & CEO of Hirsch & Mann 𝗔𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗘𝗽𝗶𝘀𝗼𝗱𝗲: we explore Lauren's experiences at Google Maps, where she worked to make the platform more inclusive for diverse populations. The discussion also delves into her work with Code for America, focusing on creating accessible tax filing tools. They touch on the challenges faced by tech workers, the importance of storytelling in design, and the future of technology in enhancing human connections. Want to contribute to the conversation? Share your ideas and thoughts below! 💭 #ExperientialDestinations #Writer #DigitalDesigner #Experiential #Innovation #CreativeMinds #Leadership #Branding #DesignThinking #AI #ExperienceDesign #DigitalExperienceDesign #GoogleMaps #FutureTrends
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It was a lovely conversation! Enjoyed it thoroughly - can't wait to share the whole episode!
🎉 we're so happy to share that the 6th episode of our podcast Experiential Destinations is preparing for launch! We were joined by the super talented Writer and Digital Designer Lauren Celenza. She has been involved in some amazing projects at both Google Maps and Code for America and shares her perspective on balanced relationships with tech in her newsletter (laurencelenza.substack.com) Enjoy this clip, and expect the full episode on Tuesday 19th! 🗓️ #ExperientialDestinations #Teaser #Writer #DigitalDesigner #Experiential #Innovation #CreativeMinds #Leadership #Branding #DesignThinking
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😃 Our 5th podcast episode is live! 🎉 👉 Audio available on Spotify: open.spotify.com/episode/1xY… 👉 Apple Podcasts: podcasts.apple.com/gb/podcas… 👉 Video available on Youtube: youtu.be/VkpdXhPydto Guest: Ekaterina Solomeina, Founder & Creative Director of the @FLondonAcademy Host: Daniel Hirschmann, Founder & CEO of @hirschandmann About the Episode: In this conversation, Daniel and Ekaterina explore the transformative power of creative education and the importance of community in the learning process. Ekaterina shares insights on designing immersive educational experiences that connect creative practitioners and foster collaboration. They discuss the role of storytelling, the significance of curiosity, and the need for designers to take on leadership roles within organisations. The conversation highlights the evolving landscape of creative education, the impact of community support, and the future trends shaping the industry. Enjoyed it? Let us know your thoughts below! 👀 #FutureLondonAcademy #CreativeEducation #ImmersiveLearning #DesignThinking #CommunityBuilding #BrandStorytelling #CreativeIndustry #London #Education #CulturalExchange #Collaboration #BusinessEducation #Design #Community #Mentorship #FutureTrends
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It’s been a few days since we returned from @_unfinished__, and what an incredible experience it was! In our session, we discussed Play as Practice and thoroughly enjoyed sharing challenges faced by creative entrepreneurs as their practices evolve. We also shared some of the most playful examples from our own practice at @hirschandmann. Timmy Ghiurau, a guru of eye-tracking and helping machines (and perhaps some humans?!) understand human emotions, and Daniel Hirschmann engaged in a discussion moderated by Lauren Celenza (stay tuned for a future podcast episode!). Some other notable talks we enjoyed include: • Jason Silva and his unbelievable energy and ability to craft thought-inspiring narratives. • Barbara Soalheiro and the amazing work her company Mesa does, solving complex challenges in just 5 days. • Ben Okri whose reflections and poetry beautifully closed the event. • Grace Boyle & Guillem Perutxet Olesti's robotic performance that CNC’d the form of a baby out of a huge salt crystal. • Bethany Koby's insights into the ways children develop. 🫶 A huge thank you to the @_unfinished__ team, particularly Capucine Gros, Cristian Movila, and Patricia Grigorescu. If you have the opportunity to attend Unfinished in the future, don't hesitate – GO! #Unfinished #Event #Networking #Creativity #Innovation #Bucharest #Events2024
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Favourite new quote heard at @_unfinished__ by @JasonSilva “Rhapsodic downloads of WOW” - yes this is what I’m 100% into :-)
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I’m so excited to be presenting at @_unfinished__ ! Not only have the festival organisers been genuinely delightful to speak with, but the events and other speakers that they have curated make it a truly exciting event to be a part of! Come say hi if you’re there :-)
We will be at the @_unfinished__ festival in Bucharest this weekend! @danielhirschman, the founder & CEO of @hirschandmann, will ignite your imagination with a captivating talk on Play as Practice - so expect some insights on creative thinking and technological innovation. If you are there, please say hi! #Unfinished #Community #Festival #HouseOfIdeas #Innovation #Vision #Creativity
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Love this. One of our passion projects. Building the next version :-)
Pixel Wall Teaser (Part 3/3) Introducing our latest studio prototype - the Pixel wall V2.0 has arrived! Fully customizable, the 6x3 grid is controllable via our TouchDesigner interface, for a truly interactive, dynamic and scalable experience! Next step: build a bigger one 😍 👉 Have any exciting ideas for this project’s application? Let’s create something awesome together! Reach out to us at [email protected] #PixelWall #TouchDesigner #BehindTheScenes #Digital #Physical #Pixels #KineticSystem #Installation #Innovation #Design #Technology #3DPrinting
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(Part 1/3) We're thrilled to unveil a behind-the-scenes glimpse into the development of our Pixel Wall, V2.0! 🚀 Discover the TouchDesigner interface we created, unlocking the full potential of Pixel Wall – from super sleek animation control to camera input for a mesmerising digital mirror experience 🙋‍♂️ Stay tuned to witness the transformation as we bring it to life in the real world 👀 #PixelWall #TouchDesigner #BehindTheScenes #Digital #Physical #Pixels #KineticSystem #Installation #Innovation #Design #Technology
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Loved this conversation. Alex (@iotwatch ) and I go way back, and we have quite a few shared and adjacent experiences in the world of physical + digital. Can't wait to hear what you all think about the conversation!
📢 📢 📢 Announcing the 4th episode of our Experiential Destinations podcast, with the super talented Alexandra Deschamps-Sonsino (@iotwatch) Design Director at @TPXimpact, a digital transformation consultancy! Here is a 1st teaser where Alex discusses the playfulness of IoT products pre-iPhone era. 🗓 Mark your calendars for the full episode release this Thursday 5th! #ExperientialDestinations #Teaser #Innovation #Digital #Design #InternetOfThings #Creativity #Playfulness #Podcast2024 #Fyp
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