Sam Chen (@dapperdrop) header
Sam Chen (@dapperdrop) profile picture

optimal declared

Joined May 2012
Photo by Sam Chen (@dapperdrop)Photo by Sam Chen (@dapperdrop)
Do you perform ramping when launching split tests? @lukasvermeer was kind enough to share a brilliant method for cleanly ramping experiments using hash functions and beating Simpson's paradox. Here's how it works: mintmetrics.io/experiments/p…
2
4
Quite proud of the work @mintmetrics_io team has done to make the Mojito Chrome extension for previewing split tests. Stunning light/dark designs by @SzilvieK, UX by @dapperdrop, all implemented flawlessly by expert developer @allmywant - chrome.google.com/webstore/d…
3
3
Here's how we safely deploy A/B split tests using @Bitbucket Pipelines for CI: mintmetrics.io/mojito/deploy…
2
5
Turns out making those ads doesn't take long. See! I made one about #ScottyFromMarketing #AustraliaOnFire
266
3,130
486
6,356
Mojito Docs are now live! If you get stuck on any of the documentation, hit up @dapperdrop or me. We want to make it easy to use.
1
1
1
What a world of difference copy can make! "Thanks for letting me know" vs. "Accept and close" "aww, that's sweet" vs. "submit to our will or die!" #ux #values
2
27
5
109
Web interfaces are a sub-optimal place to build experiments. We prefer keeping it all in our IDEs. #measure #cro mintmetrics.io/experiments/w…
We think this is why open source testing tools aren't widely adopted... for now. #measure mintmetrics.io/mojito/why-an…
1/ If launching and stopping your A/B tests requires big, clunky web application deployments, your optimisation program is going to fail... #measure
We think this is why open source testing tools aren't widely adopted... for now. #measure mintmetrics.io/mojito/why-an…
1
1
2
Today we release our source-controlled AB testing framework. Now anyone can build, publish and analyse experiments from their favourite IDEs! #measure #opensource mintmetrics.io/mojito/introd…
2
2
3
ICYMI: The #apollo11 source code for the guidance and command modules are up on Github. github.com/chrislgarry/Apoll… ps: no, you can't build it for your own trip off planet
Use your @googleanalytics data to report on Optimizely or VWO A/B tests with Google #optimize mintmetrics.io/web-analytics… #measure
Try this interactive chart to learn the difference between statistical significance and statistical power... and why you need both... rpsychologist.com/d3/NHST/ #measure #stats
2
1
Make your split test results more trustworthy - Start tracking and handling errors from your variant code... mintmetrics.io/experiments/w… #measure #cro
1
1
1
2
Twitter is effectively an HTML chat room from 1994, and I love it.
1
1