Clay just shipped what might be the best version anyone will ever build of the 2025 definition of 'Cursor for GTM'. This category still won't survive, even for Clay. What they launched today at Sculpt: an agent harness, a Knowledge Hub for context, and a pitch to work with Clay "the way software engineers work with coding agents." It's exactly what they had to build, and they're probably the only company with any hope of pulling it off. That background wailing is fifty other 'Cursor for GTM' startups turning back into pumpkins 🎃 But GTM engineers already have coding agents: Claude Code, Codex, Cursor. Clay knows it (Workflows also runs from "the coding agent of your choice via CLI"). The labs won't cede a layer this valuable, and they get to train the horse in harness because they own both. Clay's own learning example suggests an ICP change after a campaign 'books six meetings.' That's not an eval. Meetings aren't revenue, and the truth behind deals is buried in a stack built for the age of humans. You can't solve 'what worked' at the orchestration layer.