David Shiell (@digitalroo) header
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Entrepreneurial leader with 22+ years founding global digital marketing & MarTech ventures. I advise startups on growth, strategy & M&A.

London
Joined March 2010
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David Shiell retweeted
Welcome our ADVISORY BOARD 🔥 @f_lorca, Francisco Lorca, Michael Harte, Olav Pannenborg, David Shiell BAcc GAICD, Marc de Speville,  and special thanks for mentorship to @WalterGontarek  John Lert lnkd.in/euUPgHgr
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Check out @Daydot_agency latest industry sector Audit. This quarter we focus on Publishing... – at Islington, London
Check out our #Publishing Audit Report packed with insights comparing 10 magazine #digital #subscription journeys. From @hello! magazine to @TheWeek and @newscientist. Read the full report #unleashgrowth #cxstrategy #DxO daydot.agency/audits/publish…
David Shiell retweeted
Our latest blog article explains how Product Managers can use tech stacks and proxy KPIs to track subscriber habit formation in their battle to reduce #churn. Tom Painter (Optimisation Manager) explains. #optimisation #habitformation #CXstrategy #abtesting daydot.agency/news/experimen…
David Shiell retweeted
Our Head of Optimisation at Daydot, Katie Bloor, is passionate about digital experimentation within the publishing and subscriptions space. Take a min to read her PPA interview over your lunchbreak. #subscription #publishing #experimentation #DxO #AI ppa.co.uk/article/katie-bloo…
David Shiell retweeted
We've updated our website! Check out our case studies, articles and event videos explaining DxO (digital experience optimisation) and how we unleash recurring revenue for our clients. #unleashgrowth #recurringrevenue #DxO #CXstrategy #customerresearch daydot.agency/
David Shiell retweeted
Katie Bloor, Head of Optimisation at Daydot, features in @PerformanceIN as she discusses how to evolve your #CRO and use Digital Experience Optimisation (DxO) to create long-term revenue. #unleashgrowth #recurringrevenue #cxstrategy ow.ly/I1YX50DTo1Q
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David Shiell retweeted
Katie Bloor, Head of Optimisation at Daydot, takes a look at how publishers can be proactive in increasing #subscription revenue growth – even in the current climate. #unleashgrowth #cxstrategy #DxO whatsnewinpublishing.com/how…
David Shiell retweeted
Don't just stop your tests when they hit 95% statistical significance. Alex Toplis explains the 4 factors that need balancing, to achieve reliable test results and to present to your stakeholders with confidence. #unleashgrowth #experimentation #abtesting ow.ly/fhHi50DAJiM
David Shiell retweeted
Do you work for a non-profit? Check out our DxO report and see how you compare to the 10 charities we audited. Read the report: daydot.agency/charity Or get in touch to learn more about our auditing products [email protected] #cxstrategy #DxO #unleashgrowth
David Shiell retweeted
Optimising the entire customer lifecycle has a multitude of benefits - decreased risk, lower cost of sales and the ability to test more effectively by increasing product optimisation. ow.ly/51tE50CQXzf Read our Head of Optimisation's take on #CLTV. #unleashgrowth
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David Shiell retweeted
Our partnerships are reflected in the higher length of tenure and diversity of our brands from Fortune 500 and blue chip to smaller businesses. Read about our partnerships on our new site: daydot.agency/ #unleashgrowth
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David Shiell retweeted
Our services reflect our team of specialists' expertise across the whole of digital experience optimisation. Discover our services and how we can help you on our new site: daydot.agency/ #DxO #digitalexperienceoptimisation #unleashgrowth
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David Shiell retweeted
Deeper relationships help us solve complex problems together. See our values in action on our brand new site: daydot.agency/ #unleashgrowth
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David Shiell retweeted
Discover how we built a culture of experimentation at RSPB. Want to find out more about our exceptional results? Email [email protected] to #unleashgrowth #digitalexperienceoptimisation #DxO #cxstrategy #CRO
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David Shiell retweeted
Decisions are driven by facts, #data and #research, to ensure growth is tied to commercial goals. See our values in action on our brand new site: daydot.agency/ #unleashgrowth #cxstrategy #digitalexperienceoptimisation
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