I am an experienced Senior SEO Expert with a specialization in semantic SEO, structured data, and the development of knowledge graphs for SEO purposes.
Rome
Joined April 2011
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⭐ Honored once again to be featured in this week’s #SEOFOMO by @aleyda - this time with my latest article 👉 AI Mode, Made Simple: A Clear Guide to the New Era of Search Results: lnkd.in/dZb__aKU
🚨 The latest in SEO & AI Search from today's #SEOFOMO 👇
* What Is AI Mode in Google Search? A Simple Guide for Marketers and Creators by @Doreid1
* 12 new KPIs for the generative AI search era by @DuaneForrester
* From Organic to AI: Navigating the Video Marketing Landscape with Phil Nottingham by @gfiorelli1
* New Data: Google's AI Mode Adoption vs Other Search Verticals via @Similarweb clickstream data in Desktop US
* Google AI Overviews & Bing Copilot Answers With Shorts by @rustybrick
* Google Search Console Discover Report Flatlining by @rustybrick
* GSC’s Huge Search Gap by @TomekRudzki
* “Yes; (Google Sucks) AND…” – The Off-Site Reasons Why Organic Is Dropping Across the Board by @LeaScudamore
* An interesting look at which pages Google started deindexing in late May, 2025 by @Marie_Haynes
* Good SEO Plus Lazy Marketing Won’t Cut It Anymore by @seomeetsdesign
* Revisiting ‘useful content’ in the age of AI-dominated search by @amandaecking
* What happens when your buyer is a bot? by @jonoalderson
* Much more, with SEO Jobs, events, etc.
Read it here (and subscribe to avoid missing out): seofomo.co/posts/your-seo-ai…
Thanks @awebranking and @Moz, for your sponsorship 🙌
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Doreid Haddad retweeted
The latest in SEO News, Updates, Resources, Jobs, Events from today's #SEOFOMO 👇
* Google Manual Actions For News & Discover Policy Violations Updated
Google quietly updated the manual action policy violations list for News and Discover policy violations. Google removed the adult-theme and artificial freshening sections and then added a slew of deceptive practices sections
* Google Pushes For Ratings With Comments In Review Snippets
Google updates review snippet guidelines, recommending ratings include written reviews and author names.
* IndexWatch US: SEO Winners in Google US Search 2024
“Successful strategies occasionally involved programmatic SEO leveraging AI, along with successful site consolidations and migrations, and an emphasis on comprehensive, authoritative content”.
* Does CTR Manipulation Work Long-Term?
“Rankings go up as long as the fake clicks continue. The moment the campaign ends, the rankings drop back to their original position”.
* AI Overviews: Are They Affecting Your Search Results?
Tom analyzed 46,000 keywords to reveal where AI Overviews appear in search results, which industries are most affected, and what this means for your SEO strategy in this edition of Whiteboard Friday.
* "Why I Recommend My Clients To Expand From SEO To YouTube"
Once you have traction or maturity in SEO, there are five strong reasons to invest in YouTube. Kevin goes through them in this guide.
* The One Thing SEO Agencies Need To Know About Winning Enterprise Clients
Winning enterprise SEO clients isn’t just about technical brilliance. When you speak the language of enterprise SEO, you waste less time and win more. Daniel explains how.
* and much more!
From @rustybrick, @Doreid1, @MattGSouthern, @geochingu, @JoyanneHawkins, @THCapper, @Marie_Haynes, @Kevin_Indig, and more!
Check your emails or take a look: seofomo.co/posts/search-upda…
Doreid Haddad retweeted
The future of SEO is here. 🚀
Discover 17 key trends from @Doreid1 - SEO Expert at WordLift, and learn how to win in the AI-driven Search era, including #AgenticSearch.
Read more 👉wor.ai/fF2odx
#SEOTrends #AIsearch #WordLift
Doreid Haddad retweeted
Discover insights and use cases to elevate your brand with expert product highlights and product details optimization for maximum impact and conversion - Insights and a Case Study by @doreid1 👇 Leverage the PIM (Product Information Management) to enhance Google Merchant Center, by integrating detailed product attributes, businesses can improve visibility, relevance, and overall performance: wordlift.io/blog/en/how-to-o…
Doreid Haddad retweeted
I warmly recommend you read his article on the @wordliftit blog.
It digs into two weirdly overlooked Google Merchant attributes, is to read so to improve the impact of your visibility on Merchant and optimize the Product Graph of your ecommerce: wordlift.io/blog/en/how-to-o…
Doreid Haddad retweeted
#BlackFriday is here!
Boost your sales with Google Shopping Loyalty Programs! @Doreid1’s latest guide breaks down how loyalty perks like exclusive pricing and points can skyrocket your #ecommerce success. Read these insights to win the holiday rush! wor.ai/PQVj9G
Doreid Haddad retweeted
I enjoyed reading this article from @Doreid1 on @wordliftit (and surfaced by @aleyda).
His article has some great information on how to best structure your ecommerce product variants for search: wordlift.io/blog/en/how-to-o…
Doreid Haddad retweeted
🛍️🛒 Black Friday is around the corner! Here's all you need to know (from our journey) to optimize your product variants and boost sales. Get your e-commerce ready to shine: wordlift.io/blog/en/how-to-o…
An article by @Doreid1 👏👏
#BlackFriday #Ecommerce #SEO
Doreid Haddad retweeted
Excited to read this because everything @cyberandy and @Doreid1 touch is real SEO gold.
🅝EW 🅑LOG 🅟OST ✍️
What is Google’s Merchant Knowledge Panel and how to get one (by @Doreid1 and myself).
Discover how the Shopping Graph connects merchants with millions of shoppers in real time. 🛒🛍️
wordlift.io/blog/en/how-to-g…
Doreid Haddad retweeted
What's going on with the structured data carousels (still in Beta) for a travel site? Long story short: because the filtering happens on G we can see:
✅ visibility for queries we want to rank for
✅ high number of impressions
🙄 low number of clicks
wordlift.io/blog/en/google-c…
Doreid Haddad retweeted
🚀 Just dropped a new video! 🎥 How @ValeIzzo86 and I turbocharged an article's SEO using the WordLift AI agent in a few hours. 📈
👉 Watch now: youtu.be/iIwLM4dCBWY
#SemanticSEO
Doreid Haddad retweeted
🧵 𝗘𝗺𝗯𝗲𝗱𝗱𝗶𝗻𝗴𝘀 & 𝗦𝗘𝗢: A Powerful Multitool 🛠️
In the world of #SEO, understanding and leveraging the power of #embeddings is a game-changer. But what are embeddings, and how do they work? Can we build our embeddings?
Let's dive in! #AI #Semantics
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Doreid Haddad retweeted
[A NEW WAY TO WORK]: To prepare for my next meeting, I built a *system prompt* and a GPT chatbot 💬.
AI, while biased and potentially harmful, is an incredible productivity multiplier as long as you are constantly ready to change your workflows and upgrade your skills.
Can AI Content Rank on Google?
Yes, it is possible for AI-generated content to rank high on Google's search engine. An AI-generated article about "Can AI Content Rank on Google?" ranked first on Google search results just three days after it was published.
wordlift.io/blog/en/can-ai-c…
Doreid Haddad retweeted
#Ecommerce #SEO
Find out how to unlock the potential of your online store using the Merchant Feed and Structured Data. Read the new article by @Doreid1 🤓
wordlift.io/blog/en/product-…
New Bing is alive 👀 blogs.microsoft.com/blog/202…
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Doreid Haddad retweeted
2023 is the year of the Generative Web, a shift in how we create, find and consume online content.
The game is on as generative tech provides new output for every new user at a web scale.
Here are my SEO trends for the new year 🔮.
wordlift.io/blog/en/seo-tren…
