
full stack content producer | prev cooking up content @hamptonfounders @trykleo @etnshow @techstars
Joined March 2018
- Tweets1.2K
- Following515
- Followers169
- Likes3.7K
i cant explain why
but id much rather buy a 128gb SD card for $50 than pay $3/mo for 100gb of cloud storage from apple or google
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Nathan fielder may have the best job in the world
dude literally just does social experiments for a living
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what Dominic Fike is doing for his new album rollout is a masterclass in marketing
instead of just dropping a couple singles and posting on socials
he built secondstreet.com and pre-loaded an entire 2 weeks of programming into it
behind the scenes footage, music videos, live streams, original interviews, a live chat feature
everything that went into making this album is there
and he’s inviting everyone to join in
so genius
just realizing I completely botched the link… it’s
separatestreet.com
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just saw they’re opening up a @UseCorgi cafe around the corner from my apt
ISO one subletter for spacious studio apt in west village
duration: whatever timeframe this cafe is open for
price: 50% of net ROI from your experience at the corgi cafe
dm for more dets
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I can’t be the only one who watches this full clip every single time
The GREATEST verbal beatdown in cinema history. PERIOD.
A smug college punk decides to embarrass the wrong guy in front of two girls.
He has absolutely NO IDEA what’s coming.
Is this the most satisfying scene Hollywood’s EVER produced?
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he’s right, and the odds your new “head of content” flops are extremely high
as someone who’s spent the entirety of their career working in different roles across the content stack, I can see there’s a huge misalignment in what’s expected of the role vs what the role should actually look like
founders and marketing leaders say they want a “generalist” with “taste” and the ability to “create and execute content”
but what they really want is someone who owns every single step of the content production process and is an expert in all of them
they want:
- ideation
- writing
- editing
- posting
- videography
- photography
- paid ads exp
- design
- production
- creative
- strategy
- management
the list goes on because most don’t know how many steps actually go into the process
yes - ai has scaled the ability of an individual to manage doing every part of the process, but these people, nor the AI, are experts at all of this
the head of content should not be in charge of executing every step of this process
they should be in charge of OVERSEEING this entire process and making sure it is BANG ON
they make sure the engine is up and running, and all of the different parts are firing cleanly
they assist and help out where needed across the stack, but they do not OWN every step
they find the best people to fill the different roles and build a fluid operation
and they define the long term vision of the team, and what an ideal operation looks like
this role is so new, and its responsibility will continue to reshape and adapt to the needs of the team
but thinking you are going to find someone who is an expert at every single step of the content production process and pay them $120k is ridiculous
not even because that’s a low salary (for a lot it’s not, for a lot it is)
just because they can go out on their own and make more than that if they ONLY freelance for what they’re best at with 3-4 dif clients
time to reshape your expectations peeps
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what most people don’t realize is that
all these viral burning bridges clips are also the incredible marketing for @higgsfield_ai
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Brooklyn is such an interesting place
i just went to a sandwich shop where you chose from a sliding scale of how much to pay for your sandwich
anywhere between $13-24
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innovation is moving too fast for our own good
ModRetro Chief Storyteller @casey says technology is starting to come full circle as people rediscover the appeal of single-purpose devices like point-and-shoot cameras and physical game cartridges.
"Is wanting our kids to have the same experiences we had just our old man nostalgia?"
"@Palmerluckey has a really curt response to that, which is, 'No. It was just better.'"
"We bought our daughter a point-and-shoot camera and it was the biggest deal for her. She has a camera on her iPad. But having this single-purpose device, meant so much to her."
"I think that we're starting to see technology start to go full circle."
"It's about the relationship between the person and the technology. I feel like we've gotten so far away from that with the rate of innovation getting away from us."
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