David Soler Freixas

🤖 New Google Documentation with guidelines for AI search with a final recommendation to stop focusing on visits as a metric 👇 * Focus on unique, valuable content for people: Focus on making unique, non-commodity content that visitors from Search and your own readers will find helpful and satisfying. * Provide a great page experience: Even the best content can be disappointing to people if they arrive at a page that's cluttered, difficult to navigate or makes it hard to find the main information they're seeking. * Ensure we can access your content: Make sure your pages meet technical requirements for Google Search, so that they can find them, crawl them, index them, and consider them for showing in our results * Make sure structured data matches the visible content: If you're using structured data, be sure to follow Google's guidelines. * Go beyond text for multimodal success: Support your textual content with high-quality images and videos on your pages, and ensure that your Merchant Center and Business Profile information is up-to-date. * Understand the full value of your visits: AI results ... may provide a more engaged audience and new opportunities with visitors, but you might not optimize for these if you focus too much on clicks instead of the overall value of your visits from Search. Consider looking at various indicators of conversion on your site, be it sales, signups, a more engaged audience, or information lookups about your business. More 👇 developers.google.com/search…