Erica Campbell Byrum (@ericacampbell) header
Erica Campbell Byrum (@ericacampbell) profile picture

AVP of Social Media for @Apartmentscom. Co-Author of Youtility for Real Estate. Speaker. Mom. Perpetual Hostess. Wine Lover. Wanderluster. Lifestyle Blogger.

Norfolk, VA
Joined April 2008
Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)Photo by Erica Campbell Byrum (@ericacampbell)
Erica Campbell Byrum retweeted
. @ericacampbell Knows Social Media, my multifamily friends! 🤘 . Register below 💻⬇️ lnkd.in/gV8pHUxF
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Erica Campbell Byrum retweeted
#multifamilysms @ericacampbell delivering knowledge to multifamily friends about social media. Love seeing Brad Bellflower with wine.
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Erica Campbell Byrum retweeted
Keep your social media content fresh with these tips, courtesy of @ericacampbell: 🏆 Share referral programs 🤝 Introduce your team 🤸 Promote resident events 🎥 Go behind the scenes 👍 Share positive reviews
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Erica Campbell Byrum retweeted
Modernize your social media strategy to what today’s renters are looking for. Watch these five tips by @ericacampbell, our Assistant Vice President of Social Media. 📲

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Erica Campbell Byrum retweeted
Reminder: @ericacampbell, our Assistant Vice President of Social Media, is leading Social Media Workshop - The 10 Things You Should Be Doing Now during this year’s @AIM_Conference! ✅ Head to this session in the Driftwood Ballroom on Wednesday, April 27 at 9:15 a.m. PST.

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Erica Campbell Byrum retweeted
Our Assistant Vice President of Social Media, @ericacampbell, is leading a session during this year’s @AIM_Conference! Attending? Head to the Driftwood Ballroom on Wednesday, April 27 at 9:15 a.m. PST to sit in on Social Media Workshop - The 10 Things You Should Be Doing Now.

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Erica Campbell Byrum retweeted
Learning from @ericacampbell at #msms22! Apparently I need to use more emojis! 😀😬🥳
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Erica Campbell Byrum retweeted
Major takeaways from @ericacampbell session! #msms22
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Erica Campbell Byrum retweeted
Get maximum mileage out of your content by repurposing it in short, snackable snippets, said #MultifamilySMS opening speaker @ericacampbell, co-author of Youtility for Real Estate. Pro tip: you don’t need to be on every platform. Focus on where your residents are likely to be.
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Erica Campbell Byrum retweeted
Stop by @Stromemarketer speaker event, Tuesday October 5, 2021, and hear from @ericacampbell , assistant Vice President of social media for Apartments.com. #odu25 #odu24 #olddominionuniversity #oduama #usa #marketing #pr #internships #thursday #guestspeaker #zoom
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Erica Campbell Byrum retweeted
We've already learned so many valuable lessons from our speakers today! What has been your favorite takeaway from Day 2? #MultifamilySMS
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Erica Campbell Byrum retweeted
Multifamily social media learning new trends to market socially! So cool! Apartments.com team rocking it. #MultifamilySMS
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Erica Campbell Byrum retweeted
MF social media smart friends learning new things. #MultifamilySMS
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Erica Campbell Byrum retweeted
Thank you to the on-site teams who keep apartment communities safe and strong. How are you celebrating #APTeamsDay?
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Erica Campbell Byrum retweeted
Some of the most amaizng relationships I've formed happened at #Socialfresh over the years... Here are some of the amazing photos, moments and people! Damn I miss live events!
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Erica Campbell Byrum retweeted
Recessions change consumers' mindsets and the #multifamily industry should think of #COVID19 as a "crisi-tunity," says @dmeaser. #AptsLIVE
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Erica Campbell Byrum retweeted
Up Next: "10 Tips for Marketing During a Recession" with @dmeaser, Senior Vice President, Group Strategic Planning Director at @RPA_advertising. Follow along for tips to fine-tune your marketing approach and prepare a winning path forward during uncertain times. #AptsLIVE
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Erica Campbell Byrum retweeted
A couple of considerations for #multifamily tenant acquisition and retainment according to @amazon. 👇 #AptsLIVE
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Erica Campbell Byrum retweeted
Customer insight and behavior has transformed media and content consumption through innovative technologies, which allows #multifamily property owners to better understand their renters and evolve marketing strategies. #AptsLIVE
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Erica Campbell Byrum retweeted
Who's attending our next #AptsLIVE session? "From Reading to Streaming: How Amazon is Transforming Everyday Moments Through Insight and Technology" with Richie Brown, Media & Advertising Partnerships at @amazon starts... now!
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