Yossi Farro

Mazel tov @BillAckman on your BAR Mitzvah today! Just wrapped tefillin with Bill Ackman for the first time in his life, one of the world's most powerful and influential hedge fund managers and a proud Jew. Ackman, who is the CEO of Pershing Square, has become a key voice in the fight against antisemitism and a strong defender of Israel. His late father, Larry Ackman, who passed away in 2022, often encouraged him to do more, repeatedly saying, "You're not doing enough about antisemitism." One of Larry's final letters urged Bill to take the threat of antisemitism seriously, which has become increasingly prevalent since October 7th. Reflecting on that day, Bill remarked, "Good comes from bad. October 7th has united the global Jewish community like never before." Today, we wrapped tefillin as Proud Jews in memory of the 1,200 innocent souls who were taken just because they were Jewish.

Miriam Adelson at Mar-a-Lago, writing a letter in a Torah in memory of her late husband, Sheldon Adelson.

We are soooooo Backkkkk

Exclusive @cognition kippah spotted in the wild.

Dancing at the Kinussss!

6,400 rabbis. One picture. One mission. Imagine bringing together 6,400 Jewish rabbis from across the globe, representing more than 100 countries, all united in one place. These are the Chabad-Lubavitch Shluchim, emissaries of the Lubavitcher Rebbe, who dedicate their lives to bringing Judaism to every corner of the world. Some serve major cities. Others serve tiny towns, remote villages, college campuses, hospitals and communities where they may be the only Jewish presence for hundreds of miles. They build synagogues, educate children, support Jewish families, help travelers, feed the hungry and make sure that no Jew feels forgotten or disconnected from their heritage. Every year, they come together in New York for the International Conference of Shluchim, known as the Kinus Hashluchim. They spend Shabbat together, recharge spiritually, share experiences and strengthen one another before returning to their communities across the world. And then comes the iconic group photo outside 770 Eastern Parkway, Chabad World Headquarters in Brooklyn. Think about that for a moment. 6,400 individuals, each with their own story, their own community and their own challenges, all standing together with one shared purpose. The Lubavitcher Rebbe’s vision was never to build one massive Jewish center. It was to send thousands of emissaries around the world to make sure that wherever a Jew finds themselves, they have a home.

The Lubavitcher Rebbe often referred to the United States of America as “Malchus Shel Chesed” — a Kingdom of Kindness. Think about that for a moment. Throughout thousands of years of Jewish history, our people faced persecution, exile, expulsions, and oppression. And then came America. A country where Jews could openly practice their faith, build synagogues, establish yeshivas, grow their businesses, and raise generations of proud Jews. For the Rebbe, this was something extraordinary and not to be taken for granted. America offered something unprecedented in Jewish history: an environment where religious freedom wasn’t merely tolerated, but protected as a fundamental principle. The Rebbe taught us an important lesson: never take that kindness for granted. We have a responsibility to recognize it, appreciate it, and give back to the country that has given so much to us. Malchus Shel Chesed. A Kingdom of Kindness. May we always remember how fortunate we are to call America home.

Today I visited J.P. Morgan’s new headquarters on Park Avenue, known as the capital of capital and the fortress of finance. As I was walking in, I felt a tap on my shoulder. I turned around, and a guy complimented me on my work. I asked if he had wrapped tefillin today. He said he hadn’t, so we wrapped together right there. Then I headed inside to meet Matthew Sherman and a friend of his, and had the opportunity to wrap tefillin with both of them. Afterward, we sat down for coffee when another guy came over to say hello. I asked him the same question. He hadn’t wrapped yet either, so we made it happen. And just when I thought the day was over, I heard someone calling my name. It was Steven Amitai. We started chatting, and he mentioned that his dad hadn’t wrapped that day. So, naturally, we went and wrapped with his dad too! Four unexpected opportunities to do a mitzvah, all in one visit. A beautiful day of mitzvot at J.P. Morgan, the capital of capital!

I was walking down the streets of New York City when I heard a familiar voice. I looked to my side, and it was my friend @joshsuggss. “What’s up?” “YOSSSIIII! What’s good?!” He told me he had just moved into a new apartment and wanted to show me around. I said, “Let’s goooo!” As we were upstairs, I noticed it was just a few minutes before sundown, so I said, “Let’s wrap Tefillin!” We wrapped together, and as I pulled out my Tefillin, I spotted a mezuzah. I looked at him and said, “Let’s put it up!” What started as a random encounter on the streets of NYC turned into a beautiful moment of wrapping Tefillin and putting up a mezuzah in his new home.

Wrapped Tefillin with @omerbartal, an incredible Israeli founder who just raised $7 million from @lightspeedvp and others. He’s building a company transforming how consumers interact with AI, moving beyond text into generative media.

Two weeks ago, I wrapped Tefillin with Sean, a 17-year-old multimillion-dollar beverage founder, and we filmed a video together. @DaveGrutman saw the video, liked it, and Sean reached out to him. Fast-forward: Sean went over to David’s house, and now David is investing in his company. Pretty incredible how one Tefillin experience can lead to something like this

Today I visited @Base44, one of the most fascinating Israeli tech companies. Founded by @MaorShlomo, Base44 was bootstrapped and built from the ground up before being acquired by @Wix, another Israeli company, for $80 million, all within just six months! That was in 2025. Fast-forward 18 months, and Base44 is now generating over $200 million in annual recurring revenue (ARR) with more than 13 million users. I was invited by Ore Segal, who pioneered Base44’s startup ecosystem. It was a real honor to wrap tefillin with Ore. It was his first time putting them on since his Bar Mitzvah!

Just wrapped Tefillin with the team at @Whop, the $5.1 billion startup revolutionizing the American Dream! had the opportunity to wrap Tefillin with several members of the team, some for the very first time in their lives. Together, we celebrated and thanked Hashem following the company’s $200 million Series D, led by @Shopify and @sequoia. What made it even more special was seeing everyone get involved, including non-Jewish cofounders like @czoob3 who joined us for the experience. @Whop is truly an incredible story. Earlier this year, @justinmateen was telling me about the company, and I was blown away. A group of young entrepreneurs in their early 20s building a multibillion-dollar empire. And today, I finally had the opportunity to visit their headquarters and meet the team. Thank you @Zarfati for making this happen and bringing the mitzvah of Tefillin to your coworkers and friends. A truly beautiful experience!

Today I visited Rilla, the billion-dollar, Brooklyn-based AI sales startup, for something special. A few weeks ago, Max Fischer reached out and said, “We’d love to have you come by the office and wrap tefillin with the team.” Today, that invitation became a reality as I visited Rilla’s Williamsburg headquarters. I had the honor of wrapping tefillin with some of their amazing Jewish employees. Even several non-Jewish team members joined us to learn about the mitzvah! It was especially meaningful to explain the significance of tefillin, share a little about our Jewish culture, and have them participate in the blessings.

Alex Karp, CEO of @PalantirTech, visited the Ohel, the resting place of the Lubavitcher Rebbe, today alongside Mendy Kotlarsky, Chairman of Chabad.

Palantir CEO Alex Karp visited 770, Chabad Lubavitch World Headquarters in Brooklyn, today. And this wasn’t his first visit. When I met Alex back in May, I asked him about his connection to Chabad. He told me that as a teenager, he and his brother Oliver visited 770 and had the opportunity to be in the room with the Lubavitcher Rebbe.

Today, I visited the New York City office of @Navan, the $6.5 billion AI-powered travel company co-founded by Israelis. A few months ago, our mutual friend @MollySOShea introduced me to Matthew Gross to coordinate a Tefillin wrapping with Navan’s founders. While schedules made that difficult, Matt reached out and invited me to the NYC office to meet their Jewish employees, share my story, and wrap Tefillin together. Today, that’s exactly what happened. I had the honor of wrapping Tefillin with nearly a dozen Navan employees and sharing the mission behind what I do. It was a truly beautiful experience of Jewish connection.

Wrapped tefillin with Andrew Marks, founder of @TQVentures, a $2 billion venture capital firm. It was his first time ever.

Today, I visited the legendary @TQVentures. It was a truly special visit. My friend Robbie Khazan recently joined the firm and invited me to stop by to wrap tefillin with the founders. But what happened next was something I didn’t expect. I got to meet the founders, some truly incredible investors and legends in their own right. I had the honor of wrapping tefillin with Andrew Marks for the very first time in his life. A beautiful and deeply meaningful moment. I then had the opportunity to wrap with Schuster Tanger, who shared the incredible story of TQ Ventures. Less than nine years ago, they launched the firm with just $9 million. Today, they manage well over $2 billion. An extraordinary journey and a testament to what they’ve built.