Jennifer DeRome (@fearlessjenn) header
Jennifer DeRome (@fearlessjenn) profile picture

Writer, storyteller, traveler. Content strategy consulting @usertesting

Central New York
Joined March 2011
Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)Photo by Jennifer DeRome (@fearlessjenn)
I wrote a small article for Databento's blog about why we chose to write our real-time market data gateway in Rust. Hopefully we'll see more and more Rust trading software and APIs! 🦀
Did you know adopting @rustlang can lead to better software in the financial domain? If you love #rust, check out this post to learn why our engineering team wrote @DatabentoHQ's real-time subscription gateway in Rust. 🦀 blog.databento.com/blog/live…
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i thought this was only in the movies
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I love these tips! While @coles_nicholas_ is specifically referring to public speaking, I think most marketing writers/content creators can benefit from this guidance! #contentmarketing #writing #SaaS
A year ago, a non-academic friend listened to a talk I gave. I thought it went great. My friend disagreed. She said that academics are experts at making interesting stuff boring—and that we should all take a speech class. So I did. And here are 6 most useful things I learned.
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Jennifer DeRome retweeted
So I guess the TLDR is to use UX research methods when you're onboarding with a new team? I've never had a UXR role, but so much of what I've learned about doing intentional discovery comes from that discipline.
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Jennifer DeRome retweeted
Today we celebrate a huge milestone. UserTesting is now listed on @NYSE! We're excited to expand on our mission to empower organizations around the world to deliver exceptional customer experiences through human insight. $USER
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Jennifer DeRome retweeted
Marketers, be honest. Are you sure your content is resonating with your audience? What if you could get insight beyond counting clicks and downloads? Join Sr Content Strategist @fearlessjenn as she walks you through best practices for testing content. okt.to/XALG9Y
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What a great way to kick off the last day of #Confab2021!
One of our favorite Confab moments ... ever. Many thanks to the one and only @GurdeepPandher for this incredibly joyous #Confab2021 dance. 🧡💛❤️
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Jennifer DeRome retweeted
One of our favorite Confab moments ... ever. Many thanks to the one and only @GurdeepPandher for this incredibly joyous #Confab2021 dance. 🧡💛❤️
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Hearing @pdstafford say that qualitative data is still data and should be used in content testing and I'm here for it!! #Confab2021
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It's #Confab2021 time! Excited to watch @uxwritersc 's @pdstafford talk content testing and research this afternoon!
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Jennifer DeRome retweeted
Curious about what we’re covering at this year’s Confab? 🤔 - Collecting and telling stories at scale - Creating invisible user journeys - Growing your career in content strategy - Testing longer-form content and messaging - Plus much, much more! loom.ly/N_GTXO4
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This morning we had yet another serious debate in the content team: Does this line need an exclamation point? Thanks, @bethdunn and @HubSpot for this amazing chart. You made !s funny. "Are you on fire? 🔥 😂 blog.hubspot.com/marketing/e…
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Jennifer DeRome retweeted
2020 made one thing clear, empathy for your customers isn't optional. In our annual CX Industry Report, learn from over 4,700 CX professionals how their organizations are meeting customer needs in today’s customer-centric marketplace. okt.to/TSgwRI
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Shoutout to @Ruggable and their amazing #CX! Seamless, no-hassle customer service that made it a no-brainer for us to purchase another rug from them! Highly recommend them if you're looking for a stylish, washable rug!
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Jennifer DeRome retweeted
I’M TRYING TO GO TO SPACE & you can help me get there! If you retweet this video, I’ll print your name on a shirt and wear it in space in your honor ☄️ #inspiration4contest #sendsimonetospace sendsimoneto.space/
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Jennifer DeRome retweeted
Content marketing generates 3 times as many leads as traditional outbound marketing, but costs 62% less. — Hubspot
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Jennifer DeRome retweeted
Content testing often starts with measuring a click, but it doesn't have to end there. In this tactical session from @fearlessjenn, you'll learn how to improve your content through human insight. #Confab2021 loom.ly/YstXDfw
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