Oliver Feldwick (@felderston) header
Oliver Feldwick (@felderston) profile picture

strategist type at the&partnership. my views are my own. and mostly about trains, and largely irrelevant

land of the summer people
Joined May 2009
Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)Photo by Oliver Feldwick (@felderston)
I've written a rather nerdy piece about what we can learn about strategy from boardgames, based on a talk I did a while back for @APGLondon oliverfeldwick.medium.com/wh…
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Jarvis Cocker as UK trains from the 2000s: a🧵 Midland Mainline (Class 43 'InterCity 125' high speed train)
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Okay - has anyone else ever bought a new car that gives them crippling motion sickness (even when they’re driving it) or is it just me?
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The algorithm is evolving… @midjourney has a new model - v4. Same prompt “Leica photo of a corgi at a disco”… very different results. The rate of improvement is CRAZY
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Previous version has its own interesting aesthetic (one on the left) but the new version shows a massive leap (one on the right)
Essential preparation to run a metaverse masterclass session tomorrow
Are there any good studies of what people really think about the metaverse? (And not a piece that defines metaverse so broadly as to be meaningless).
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A bit different to what I normally post - my wife has launched an online postnatal pilates course which I can highly recommend and is also currently doing a great competition as well! Very proud. courses.bridgehousepilates.c… Use EMPOWER20 code for £20 off... instagram.com/p/CkLSaRTMr6Z/…
Oliver Feldwick retweeted
too subtle, feel like the brand is getting lost here
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Well my combined unread emails has hit 110,000 so if you’ve sent me anything that I’ve not replied to it might be in there
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I am running my new, improved and extended "Insights Safari" course for the @APGLondon in a couple of weeks time - still some spaces if anyone keen: apg.org.uk/insights-safari (Waiting for the 'what is an insight anyway' planner pile on)
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I know it's popular to hate on @MicrosoftTeams but the Speaker Coach Insights is quite a cool new feature that snuck under the (or at least my) radar... It gives you live presenter prompts while you're talking too like "slow down"
Love the internet archive project for things like this - the 1970s McDonald character merch manual contains some wild fever dream brand characters.
Time to finally get the full playbook of Deep McDonald's Lore. archive.org/details/mc-donal…
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I’m currently reading “It” so the Ronald McDonald designs feels particularly apposite
Oliver Feldwick retweeted
A brilliant all day workshop with @felderston on Wednesday 26th October. Perfect for young strategists who need an armoury of ways-in to insights and problems solving using gonzo research techniques.The first group loved it and learned so much eventbrite.co.uk/e/apg-works…
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‘Enter The Hondaverse’. They built a map in Fortnite and streamed it on twitch. clickz.com/how-honda-used-tw… smells a lot like gaming. But let’s call it part of their pivot to the metaverse… 🤔@Whatleydude
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I'm going to get some caps and t-shirts printed with "Make Playbooks Playful Again" for my next workshop
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Oliver Feldwick retweeted
DALL-E 2 vs Midjourney vs StableDiffusion mega thread: photography, illustration, painters, abstract these image synths are like instruments - it's amazing we'll get so many of them, each with a unique "sound" 🤯 rules: same prompt, 1:1 aspect ratio, no living artists
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