Holly Rollins

Thank you to SC Business Review for this recruitment marketing interview – which will be airing tomorrow Thurs Nov 2 at 7:51 am or check it out here ⏩ lnkd.in/g8u6N2Mb #businessnews #recruitmentmarketing #digitalmarketingstrategy @SCPublicRadio @SCBizReview

Last chance for future #DigitalMarketers to apply for our @10xdigitalinc scholarship!

How well do you know your audience? In my latest blog post, I've broken down why a target audience analysis can benefit all aspects of your holistic marketing strategy (plus offered some never-been-shared tips we use at 10x digital). buff.ly/3jPcMRI

Writer's block is something all creatives struggle with at points in their career. Love these fun ways to get "unstuck" from @CMIContent - check them out! #WritersBlock #WritersTips buff.ly/3BUaGXw

How can you market to your ideal customer or client without understanding them? Answer: You can't. Unfortunately, so many businesses don't take the time to learn about their ideal audience. buff.ly/3kHdOAo

Cornerstone content takes time and efforts but it's well worth it. Use this long-form type of content when you want to drive consistent traffic to your site. #ContentMarketing buff.ly/3BBxCvg

Too often, marketing and sales teams don't talk to one another, a shame because they should operate in tandem to work smarter, not harder. I've shared some tips on how content marketing, in particular, can drive sales (and vice versa). buff.ly/3xMmoS4

Brilliant article from @CMIContent and Evian Gutman on how to make pop-ups go from annoying to effective. I agree, when done right, this tool can work wonders in converting your site visitors—the key is doing it right. contentmarketinginstitute.co…

We preach the power of stories to our clients all.the.time. Love this guide from @ChloeWest28 and @SproutSocial - a brilliant overview on how to use stories on each platform. #SocialMediaMarketing sproutsocial.com/insights/so…

Track your content metrics 10xdigitalinc.com/content-ma…

We're approaching the 2nd half of 2021—the perfect time to check-in & assess your current digital marketing strategies. I've shared 4️⃣ proven tactics we've used to help clients drive results. Take a look & implement a few into your Q3/Q4 plans. buff.ly/3v199Lp

Guerrilla Marketing + Email Marketing — seems like an unlikely combo but it can be done. Check out my article for Succeed as Your Own Boss for pointers on marrying these two digital marketing tactics. succeedasyourownboss.com/how…

Outreach emails are an art form & often overlooked in the link building process. As both a marketing leader & an editor, I've been on the receiving end + coached my team on sending them. Check out me @upcityinc article for all the tips you need! upcity.com/experts/anatomy-o…

Topical Machine Learning Webcast now #CMWorld teapaw.org/CMIContent/status/1390… #digitalmarketing

I adore this messaging shift: Shapewear brand, Shapermint advertises new role, Chief-Mom-Officer. The position will champion working moms—a group that's been heavily taxed this past year during the pandemic—as well as body positivity. Love to see it! 👏🏼 buff.ly/2S93Aws

Social listening is an easy (and often overlooked) way to conduct free audience research. The "social" is in social media for a reason, start listening to your followers' convos and opinions to offer more personalized/targeted content. 🎯 digitalmarketer.com/blog/soc…