Jason Lax

Gemini fail of the day: "spoofing" is spelt with "u"

AI Overviews boost impressions, but logos (favicon) & page visuals are key! A blurry logo or poor or missing image sacrifices recognition and clicks. Make them clear, simple, and instantly recognizable to stand out and encourage clicks.

I suspect that Google AI overviews are driving changes in user search queries. I've seen some interesting keyword and intent shifts. #Google #seo

Wow! Just saw over 1 billion #Google crawl requests on our domain in the past 3 months. That's a lot of crawling! Is Google Search completely rebuilding its index? #SEOsurprise #seo @googlesearchc @searchliaison

I love how Google can handle a million search requests a minute but can't accept more than 10 indexing requests a day. #seo @searchliaison @googlesearchc

Is "Don't be evil" still Google's thing? Asking for a friend #TechThrowback #seo

Someone posted an interesting analysis (past week?) on how a handful of publishers are getting almost all Google Search traffic. Does it ring a bell? I forgot to bookmark it...help. #seo

Perhaps Reddit's rise in search reflects a shift in user trust: audiences crave authentic user discussions, even if less polished, while Google struggles to identify good, long-form content vs. AI fluff. They favor platforms with some moderation over unfiltered results. #seo

Are #seo crawl budgets now a myth? A sudden spike in Indexed, though blocked by robots.txt errors last June led me to believe that Google's crawl capacity increased. Then saw in Q4 150% increase over the 2 year median in crawl requests, mainly in forums & help docs. Or abnormal?

5 billion impressions! Stellar year, with a solid increase over 2022. Uncertain about #SEO's future with AI search, but celebrating with a Big Mac regardless!

Hi @GoogleMyBiz - I can't keep checking or waiting for this to be fixed, especially when I have dozens of locations to add social profiles to. These are valid accounts and for some reason not liked by the profile manager. Help.

Added 21 more countries to our HREFLANG mapping: Not only is geotargeting improved, overall traffic from many of the countries has increased significantly. #seo