Founder & Global CEO at Advertising Production Resources (APR)
Denver
Joined April 2009
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Jillian Gibbs retweeted
We have seen the internet evolve with chapters on words, then photos and now videos and brands have evolved their marketing accordingly but have we yet really unlocked the power of Voice, audio branding and music… #marketing #branding #audiobranding #brands #future #Advertising
My daily work at amp sound branding is talking to #CMO's. I sometimes ask if there is someone they admire and almost without fail the name @keithweed Weed comes up, reason being that he defined the role of a #CMO in completely new…lnkd.in/e3nDYHYU ow.ly/7jYr50J9X9k
Jillian Gibbs retweeted
The Film Crew: The Definitive Royalty-Free Edition #aimeelajoie #thefilmcrew
Jillian Gibbs retweeted
Join our next VTS on Sept. 16th, showcasing the unique approach of diverse #advertisingagencies & creators who bring their ingenuity and resourcefulness to life.
#MulticulturalMarketing #DEI #DiversityandInclusion #marketing #Equality
Register here: hubs.ly/H0vWbZw0
Jillian Gibbs retweeted
Due to #COVID19, #advertisers have to adapt to how they source #content when options are limited. Join our 4/15 Virtual Town Square where industry experts will share insights on this timely topic. #Marketing #ProductionOptimists #AloneTogether
bit.ly/2UUkYUK
source.slateapp.com/showreel…
Great Super Bowl game and the commercials didn’t disappoint. Here is a handy link to all the ads.
#productionoptimist
My quote from yesterday’s panel got quoted. “The winners will choose value and impact over just cost, understand the difference between storytelling and mass assets, and really embrace Change Management for their teams and across their…lnkd.in/ezQP_fQ
If you’re in Cannes next Thursday, come join the conversation. Excited to be on this panel. #productionoptimist lnkd.in/encddHD
Way to go, Nike!
AICP is pleased to introduce the first ever AICP Show Marketer of The Year. This Honor recognizes the Brand/Advertiser that has made a significant impact on the commercial industry by bringing together collaborative teams. The Honoree is Nike. @Nike #AICPAwards
We reported on this trend. Here's a great example of Programmatic OOH. Pretty impressive media/content strategy. lnkd.in/eWWDPkf
APR’s identified the top ten trends affecting how we produce brand experiences and creative content. Last year was in-housing and clients taking more control, and this year’s number one trend is asset planning and centralizing operations all activities. F…lnkd.in/e9-pwQC
Dave Dye, copywriter, on AI vs funny, and the idiosyncratic human. lnkd.in/eeWkX5Z
Details of the new US talent union contract for SAG/AFTRA can be found here. Special provisions were made for client and agency signatories. Learn how it will impact you. lnkd.in/emrbbG8
Attending this amazing conference is on my #bucketlist! And now I can tick it off! I’m not speaking but hoping if you’re in Vancouver this week for the Ted Conference, you will let me know, and perhaps we can share an experience. ted.com/#/
So let’s fast forward - how does this affect our industry at large? I’m optimistic.
The C-Suites of large companies with giant budgets and massive complexity will go for the large consultancies. However, Creativity doesn’t always…lnkd.in/eaK74gh lnkd.in/ePSw_e5
A great overview of the state of holiday ads in the UK, including a link to the latest, and much anticipated, John Lewis department store ad starring Elton John. lnkd.in/er6ZxPx
Super excited about Danny joining APR!
We're excited to announce a new edition to our executive leadership team! Danny Whybrow will be joining APR as SVP, Managing Director of EMEA & APAC in a continual effort to better support global brands. Read the full release here: bit.ly/2Q4akZT