Data Plus Math is proud to help A+E Networks redefine how TV is measured, bought and sold. This is a HUGE deal for the TV industry. #TVWorks lnkd.in/dTcNfCA lnkd.in/dqAeDiQ
Data Plus Math is hiring across a range of positions - including: Senior Big Data Engineer. Please send potential candidates our way! lnkd.in/eDeQUCq lnkd.in/eiAfhNi
TV Networks Hope to Offer ‘Attribution’ Ad Plans in 2018 Upfront Market lnkd.in/eut6nuK
John Hoctor retweeted
Will advertisers pay more when their TV commercials send a couch potato bouncing out of a living room and out to a car dealership or retail outlet? Some of the nation’s biggest TV networks say they want to find out. variety.com/2017/tv/news/tv-… via @variety
Networks Agree to Continue 'Thor' Ad Effectiveness Project | Broadcasting & Cable lnkd.in/edXrasH
Gotta love the Navic shout out in the NYT article. Data & analytics...coming soon to a TV near you.
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John Hoctor retweeted
Thrilled to announce that IntegralReach has been acquired by Rovi. Big thanks to @MassChallenge #mcalum online.wsj.com/article/PR-CO…