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Joined August 2008
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Jon Farjo retweeted
Attention is all you need
Jon Farjo retweeted
A TVL milestone on NEAR's Confidential Intents pipeline triggered a token distribution this week. $NEAR drew 3.87 million engagements on September 17, its biggest day since June 4.
Jon Farjo retweeted
Zcash rose 22.3% on Wednesday and pulled 2.1% of all crypto social attention, more than twice its 0.90% share of market cap. 8.47 million engagements put it at AltRank 2.
Jon Farjo retweeted
The Fed raised rates by 25 basis points on Wednesday, its first hike since 2023, per CNN. Talk around the SPDR S&P 500 ETF got much louder and only a little less upbeat.
Engagements, 3 hours after the decision: 4.2x the prior day's hourly pace
Engagements today: 6.5M, 1.7x the 30-day average
Mentions today: 7,505
Sentiment: 70%, from 73% before the decision
The amount of talk moved far more than its tone.
Jon Farjo retweeted
A spike on a chart tells you something happened. It does not tell you what.
Now it does.
Hover any point on a LunarCrush chart for a quick preview. Click it for the full picture of that exact window:
A real summary of what happened, written from the posts themselves
The dominant narratives, compared across every post in that bucket
The top creators driving it, ranked
A carousel of the actual posts, so you can read the source
More Posts opens the whole bucket in a full overlay. One more click hands the entire window to Claude.
Stop guessing at spikes. Click them.
Available on every chart, in every category on LunarCrush.
Jon Farjo retweeted
There are 23 days until the start of the 26/27 @NFL season. Creators posting about the NFL are up 17.5% today and will continue to accelerate in the coming weeks.
👀Stay tuned. We have a lot planned for this NFL season.
Jon Farjo retweeted
🔎We rebuilt search from the ground up.
Faster. Grouped by type instead of one giant dump. Forgiving of typos, so a fat-fingered ticker still lands where you meant.
And it is not just coins and stocks anymore. Search brands, people, events, narratives.
Jon Farjo retweeted
🇦🇷🇪🇸Argentina owns the noise: 3.38B engagements to Spain's 1.17B.
Spain owns the mood: 82% sentiment to 71%, and they've led on 28 of the last 30 days.
The sentiment leader went 1-5 in the quarters and semis. But those were underdog spikes. Spain's lead is a month-long plateau.
One goal conceded in seven games. Unbeaten in 37.
Market: Spain 41.9%, draw 31.5%, Argentina 26.6%.
Jon Farjo retweeted
🚨 KICKOFF IN 1 HOUR: France vs Spain. World Cup semifinal. Winner goes to the final.
Sentiment: France 81%, Spain 79%.
Market: France 38.9%, draw 30.8%, Spain 30.3%.
Two points and a coin flip. The draw is nearly as likely as a Spain win.
Too close to call. Bastille Day, Dallas.
Jon Farjo retweeted
🏴🇳🇴⚽️⚽️⚽️⚽️⚽️⚽️
Norway is the smaller name and the bigger story.
England is the favorite. The market has them 51.1% to advance, Norway 23.2%. The numbers underneath are closer than the odds.
Sentiment: Norway 77%, England 72%. The Vikings edge it, riding Haaland and the Viking Row wave that's gone global. England's number is dragged by the same defensive questions that followed the Mexico win.
Reach: Norway 627M engagements to England's 730M. A first-time quarterfinalist pulling almost even with the Three Lions.
Haaland leads the tournament with 7 goals. England will be without the suspended Quansah to stop him.
The market backs England. The crowd's gone Viking.
Jon Farjo retweeted
🇳🇴Norway wins again but social data has won nearly every game so far.
Just maybe might be something here...
⚽️The most talked-about team usually loses the World Cup.
We tested social data against real results. Raw buzz picks winners worse than a coin flip.
But one signal beat the bookmakers, and caught the upsets they missed.
Our full 2026 call, plus the team to fade:
lunarcrush.com/blog/world-cu…
Jon Farjo retweeted
🇺🇸USA vs 🇧🇦Bosnia & Herzegovina
⚽️Round of 32. Win or go home.
Kickoff is tonight, but the social match already has a scoreline.
Last 7 days of social engagements:
🇺🇸 691.28M
🇧🇦 43.12M
The US is pulling 16x the conversation. Mentions and creators say the same thing, roughly 13-14x in USA's favor.
Then sentiment flips the script. USA 79. Bosnia 77. And sentiment has been the defining metric this entire World Cup.
A team getting a sixteenth of the volume is earning almost the exact same love.
5pm PT, Levi's Stadium.
The conversation is already happening. Now you can see it.
Jon Farjo retweeted
🫨What makes an earthquake go viral?
Not the magnitude. Not the death toll. We checked every spike since 2020.
The single biggest engagement day belongs to a quake that killed almost no one (M8.8 Kamchatka). A M4.8 in New Jersey outdrew a M7.4 in Taiwan. The deadliest disaster in the dataset, M7.8 in Turkey & Syria, ranks near the bottom.
The driver is reach. A quake goes viral when it shakes a dense, online population. Seismographs measure the ground. This one measures the feed.
Jon Farjo retweeted
⚽️The most talked-about team usually loses the World Cup.
We tested social data against real results. Raw buzz picks winners worse than a coin flip.
But one signal beat the bookmakers, and caught the upsets they missed.
Our full 2026 call, plus the team to fade:
lunarcrush.com/blog/world-cu…
Jon Farjo retweeted
⚽️Messi just made World Cup history becoming the all-time leading goalscorer.
Not only is Messi the most talked about player across the entire world, he is also the most talked about celebrity, outranking Christiano Ronaldo and every single name you can think of on all social media channels right now.
Top celebrities by social engagement:
1 Lionel Messi
2 Christiano Ronaldo
3 Elon Musk
4 Michael Jackson
5 Drake
6 Olivia Rodrigo
7 Taylor Swift
8 Beyoncé
9 Ariana Grande
10 Dua Lipa




















