Justin McCullough (@justinbrfm) profile picture

Curious

Joined March 2015
Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)Photo by Justin McCullough (@justinbrfm)
"One of the reasons so many great artists die of overdoses early in their lives is because they're using drugs to numb a very painful existence. The reason it's painful is the reason they became artists in the first place: their incredible sensitivity. If you see tremendous beauty or tremendous pain where other people see little or nothing at all, you're confronted with big feelings all the time. These emotions can be confusing and overwhelming. When those around you don't see what you see and feel what you feel, this can lead to a sense of isolation and general feeling of not belonging, of otherness. These charged emotions, powerful when expressed in the work, are the same dark clouds that beg to be numbed to allow sleep or get out of bed and face the day in the morning. It's a blessing and a curse." - @RickRubin, from his book "The Creative Act: A Way of Being"
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“Growing up” is realizing that $1,000,000 isn’t that much money “Maturity” is realizing that money doesn’t make you happy
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Justin McCullough retweeted
Only 27 astronauts have ever viewed Earth from the moon. US astronaut Edgar Mitchell - the sixth man to walk on the moon & Apollo 14 crewman - was once asked to describe his experience of seeing the Earth from the moon. I reflect on his response often: "You develop an instant global consciousness, a people orientation, an intense dissatisfaction with the state of the world, and a compulsion to do something about it." He continued: "From out there on the moon, international politics look so petty. You want to grab a politician by the scruff of the neck and drag him a quarter of a million miles out and say, 'Look at that, you son of a bitch.'"
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There are (2) rules for success: 1. Never reveal everything you know
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2 years ago I was at a Dreamforce HH talking to a DocuSign employee. They told me they had 7,000 employees. I jokingly asked what everyone did? The product is literally just a signature They laughed, bantered back, etc. Next day: DocuSign laid off 9% of their workforce
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Just broke my own personal record for most consecutive days alive!
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Just me. Like a tree. circa 1996
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It's all happening now.
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I bought @beehiiv merch but didn't launch a newsletter Is this a bubble signal? 🫧🪡
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Where can I find high-quality part-time virtual assistants?
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𝗣𝗢𝗩: ‣ You're an Account Executive who has no idea who your ICP is ‣ Your company has no idea either ‣ You're forced to engineer an outcome (sale) because you have a quota. And, well, execs have growth goals in a spreadsheet somewhere 𝗢𝘂𝘁𝗰𝗼𝗺𝗲: ‣ 90% Churn
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90% of Learning can be done by: • Finding credible domain experts (SEO, Sales, etc.) • Studying their content • Trying & failing Cut straight through to the experts. Absorb their knowledge. Adjust.
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I just finished what I believe to be, some of my best work ever. I'm posting this to remember.
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How to Launch The Most Innovative-Company Ever: I'm not sure yet but we're trying really hard I will keep you posted
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The AI subscriptions of today: • @perplexity_ai • @OpenAI • @AnthropicAI • @poe_platform Will replace streaming subscriptions of the past: • People • Netflix • YouTube But first, a streaming API.
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Metrics 101 Today's Topic: B2B Cold-Email Open-Rates Here are the Top 20 Industry Benchmarks:
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11. Oil & Energy: 31% 12. Business Consulting & Services: 31% 13. Aviation & Aerospace: 31% 14. Healthcare: 31% 15. Mining & Metals: 31%
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16. Pharmaceuticals: 30% 17. Insurance: 30% 18. Defense & Space: 27% 19. Utilities: 26% 20. Banking: 24% If you don't know, now you know.
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