Laura Levitan (@levitanl) header
Laura Levitan (@levitanl) profile picture

Passionate Connector http://t.co/qrR6uuxKhL

Joined December 2007
Photo by Laura Levitan (@levitanl)Photo by Laura Levitan (@levitanl)Photo by Laura Levitan (@levitanl)Photo by Laura Levitan (@levitanl)
2ND REQUEST Hi all - had a wonderful time on the Sojourn. Need to update my survey. Can you send me a new one please? I hit send too fast!
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Our latest blog: To Communicate or Not to Communicate? Changing Marcoms Landscape in a Time of Coronavirus bit.ly/2UNDwG1 #totalsocial #consumerconversations #MondayThoughts #consumerinsights #Americanconsumers #USconsumers #covid19data #MondayMotivation
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Top 20 brands in terms of growth in offline conversation led by @Walmart while Lysol and @Clorox, rank #2 and #3, respectively. bit.ly/3dMIevb #totalsocial #consumerconversations #coronavirus #ThursdayThoughts #consumerinsights #coronavirusdata #covid19data
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This week the Engagement Labs social data are even more stark with important implications for marketers scrambling to make sense of it all and plan/act accordingly. bit.ly/3azl1L2 #totalsocial #consumerconversations #coronavirus #MondayThoughts #consumerinsights
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Congratulations to the Most Loved Brand Awards Offline bit.ly/2xDEHPe 1️⃣ Nintendo Switch (@NintendoAmerica) 2️⃣ @Gain 3️⃣ @WaltDisneyWorld 4️⃣ @LEGO_Group 5️⃣ @FisherPrice 6️⃣ AVEENO 7️⃣ @Marvel 8️⃣ @OlaySkin 9️⃣ @DoveMenCare 🔟 Costco #totalsocial #MondayThoughts
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Our latest blog - Coronavirus: One third of UK consumers talking daily about health issues; dynamics of brand talk changing fast bit.ly/33ozyXe #totalsocial #consumerconversations #consumerinsights #WednesdayThoughts #UKConsumers
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For every product category we studied, the ratio between online and offline was never more lopsided than 60-40 in either direction, meaning that both types of conversations mattered a lot. Download the article here 👉bit.ly/3aqOYMY #totalsocial #WednesdayThoughts
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Young consumers appear to be key culprits in decline in conversations. Even bigger declines among consumers under age 30 for tech, telecom, sports, media, and automotive. bit.ly/2PIWOtn #totalsocial #cordcutters #TuesdayThoughts #advertising #cordcutting
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The winner in offline chatter, @budlight Seltzer, was ranked #15 by USA Today. Only @pepsi Zero Sugar ranks in the top 5 for both offline and online #consumerconversations. bit.ly/2HFyGn4 #totalsocial #consumerinsights #advertising #superbowlads #superbowl
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None of the top 3 performers in the USA Today Ad Meter – @Jeep, @Hyundai and @Google – managed to crack the top 30 in terms of driving offline brand advocacy. bit.ly/39Qjq2u #totalsocial #consumerconversations #consumerinsights #advertising #superbowlads #superbowl
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