I swear… I watched ONE video on the basics of graphic design and my animations instantly looked 10x better.
If you’re a video editor and you’re not learning design,
you’re basically animating with one hand tied behind your back.
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I closed my client by providing expert advice on his videos and being precise with where they can DO BETTER. Giving a 3rd person opinion on something makes your lead realise what they’re missing out on.
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When you understand your audience, your edits hit DIFFERENT…
No fancy animations or OTT editing - because my clients target audience wouldn’t benefit from it!
@jackcole’s reaction to my video says it all 👇
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My client wanted personal. So I DELIVERED personal.
Here’s a 30sec preview of the short channel trailer I was asked to edit using videos that had already been edited and posted on his channel.
Less about his work, more about his personal brand👌
Thoughts? 💭
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5⃣ You don’t need the best gear. You need the best ideas.
iPhones, free apps, natural light: that’s all you need to get started. Don’t wait to go viral until you can afford a Sony FX3.
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