@tealium @ncino @defensestorm. Former Hornet pilot, now Cirrus. @georgiatech computer science. Early stage investor, growth stage operator.
KDAL, KCRQ, KAJR, KEVB, DV
Joined January 2009
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Tealium brings greater visibility to AI-influenced customer journeys with ChatGPT Ads connectors tealium.com/press-releases/c…
So cool! All Tealium EventStream and EDF customers are positioned to incorporate Jev into their data flows TODAY! Tealium helps enterprises future-proof their critical data infrastructure so they can adopt emerging solutions like Jev rapidly and see immediate results. Let's BUILD! tealium.com/blog/artificial-…
Jeff Lunsford retweeted
@Gartner® Peer Insights just recognized Tealium as a Customers' Choice in its Voice of the Customer: Customer Data Platforms report, based on verified reviews from enterprise users who've actually lived with the platform.
👉 okt.to/V3KhrF
Jeff Lunsford retweeted
Most AI projects fail without real-time customer context.
Move from basic chatbots to true Agentic AI with @Tealium’s 3-part Masterclass Series:
🤖 Aug 27: What It Takes to Trust AI That Acts
🔗 okt.to/G7qfDN
💡 Sep 9: Why AI Chatbots Fail (Solution Showcase)
🔗 okt.to/LXgDxY
📞 Sep 16: Agentic CX in the Contact Centre
🔗 okt.to/Dh8FaL
Build your blueprint for autonomous, context-driven CX. 👇
Jeff Lunsford retweeted
Tracking thousands of page views and still don't know your customer? Your brand probably has customer amnesia. 😵💫
Our Global Field CTO walks through the 5 stages of data layer maturity, and the exact stage where tracking behavior stops and knowing your customer starts.
Learn in just 15 minutes 👉 okt.to/MfL3or
Jeff Lunsford retweeted
BPCE Financement turned rare customer visits into conversion opportunities with Tealium’s real-time personalization. The results included €70M–€85M in additional digital financing volume in 2025, €11M in Net Banking Income, and digital revolving credit production reaching 72%.
Discover the full story:
okt.to/D5JWZc
#Personalization #FinServ
Jeff Lunsford retweeted
Introducing the Configuration MCP: a governed way for MCP-compatible agents (Claude, ChatGPT, Gemini, whatever your team runs) to create and modify Tealium configurations, audiences, attributes, enrichments, and activation workflows, straight from natural language.
Three more releases ship alongside it:
1️⃣ Tealium Studio: natural language inside Tealium. Trace a data flow, understand a config, turn business intent into a proposed change, with review built in before anything goes live.
2️⃣ Developer Portal + Platform APIs: versioned, validated, reversible workflows with account and profile level access controls. Operate Tealium from code, not custom scaffolding.
3️⃣ AI Recommended Audiences, expanded: high value segments surfaced from data already unified in Tealium, with conditions, size, and next best actions. No data science team, no SQL.
The thread connecting all four: agents get real authority to build and modify. Nothing publishes without a human in the loop.
👉 okt.to/oTXmI4
Jeff Lunsford retweeted
Where does your AI edge actually come from? Not the model. Not the compute. It's context: the business and customer situation that only your organization has, updated in real time.
okt.to/yTo79U
Why Context Is The Competitive Advantage In AI via @forbes forbes.com/councils/forbeste…
Breaking Data Silos: How Tealium’s Context API Sets a New Speed Limit for Marketing and CDPs cmofirst.com/marketing/break… via @cmofirst
Excited to participate in @Wedbush Disruptive Technology Conference on June 24th, hosted by our great friend @DivesTech who helped us IPO WebSideStory back in 2004! Register here: wedbush.zoom.us/webinar/regi…
Jeff Lunsford retweeted
There are only 10 types of people in the world: those who understand binary, and those who don't.
The Companies Winning at AI Are Playing a Different Game. reloadnyc.com/the-companies-…
@smesser just absolutely nailing it here! This is the exact internal playbook we've been running inside @Tealium for the past few years. Stephen is a brilliant innovator across multiple decades - first to see, first to understand, first to build. He, @heidimesser, and their team @collectivei have been at this for over a decade. Stephen drops a lot of wisdom in this post and I strongly recommend all Builders and Operators read, digest and embrace.
@"The Myth of the "Single Source of Truth" "linkedin.com/pulse/myth-sing… on @LinkedIn
Banger post! This is what we are seeing/experiencing every day as we travel the globe helping the largest enterprises in the world embrace customer-facing AI while maintaining Security, Privacy, Performance and Trust. As an example, 10 of the 20 largest banks in the world use and Trust Tealium. 6 of the 10 largest telcos. 3 of the 5 largest airlines. And so on. If you want to learn more, email me at [email protected] and we will get you connected with the right resource. Or go onto our web site and chat with Truman and he knows more about Tealium than I do! And can set up a meeting for you. Let’s connect!