Shippensburg University '24 Communications/Journalism Major (public relations) Spanish/Political Science Minor President of Shippensburg's PRSSA Chapter

Joined August 2022
The CJM department would like to wish you GOOD LUCK on your final exams and assignments! . . . . #shipucjm #shippensburguniversity
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I can’t believe it’s December and it’s almost Christmas. Here’s to finals week! #finals #NewYear2023 – at Shippensburg, PA
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Madison Griffith retweeted
According to the Harvard business review, “Women are far less likely than men to be seen in the media.” To prove them wrong, I would like to spotlight these 4 amazing women that are making great moves in Shippensburg University’s student media today. #WomenInTheMedia #ShipU
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happy thanksgiving!! so much to be thankful for. #turkeyday #thankful – at Maryland, USA
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Madison Griffith retweeted
Thank you, @RachelStrella and Laney Goff of Strella Social Media for visiting the #ShipSocial class. Lots of interesting information about social media strategy, and #TikTok in particular!
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That concludes the live tweeting! Check out Strella Social Media! @RachelStrella #shipsocial – at Shippensburg, PA
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The beauty industry is the biggest on TikTok, says Goff. #beauty #shipsocial
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The United States has 136.42 million users on TikTok. #shipsocial
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"TikTok is in competition with Google and YouTube", says Goff. #shipsocial
Goff mentions, keep your eye on different social media platforms and even news ones. Be ready for change! #shipsocial
Trend research is important when using TikTok for your buisness, says Goff. #tiktok #shipsocial
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Strella mentions they look for employees that are adaptable and flexible. Goff mentions that they are looking for employees that are easy to work with and that want to share their opinions to help their organization and clients. #shipsocial @RachelStrella
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"We are looking for those go-getters, who are going to be those problem-solvers", says Strella. @RachelStrella #shipsocial
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Strella says that plan to transition some of their contractors into employees. "I think it's going to be really good", she says. #shipsocial
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Goff stresses to focus on the platforms that will propel your organization forward and realize that may not be every social media platform! #platforms #shipsocial
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"Brand messaging is super important. It is integrated in everything we do", says Goff. #brand #messaging #shipsocial
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"Raw and real content", is something people are more interested in seeing on social media says Goff. #shipsocial
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