@naritive

Crafted to Connect

 Johannesburg, South Africa
naritive.tech
Joined July 2023
  • Tweets121
  • Following31
  • Followers13
29Media
Conversational AI: customers want answers, not conversations marklivesmedia.com/2026/10/2… @MarkLives

Conversational AI: customers want answers, not conversations – MarkLives Media - Unlocking Media's...

Brands keep putting a chat box between customers and the answers they want. Industry leaders from Naritive, WPP, Rogerwilco and Digitas argue it’s time to stop designing for conversation and start...

marklivesmedia.com
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Naritive takes its Attention Intelligence Platform further with the launch of STUDIO as its newest capability lifestyleandtech.co.za/ai-cl…

Naritive takes its Attention Intelligence Platform further with the launch of STUDIO as its newest...

Digital advertising has spent years perfecting delivery. African-born adtech company Naritive believes it is time to focus on whether anybody

lifestyleandtech.co.za
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Meet STUDIO, Naritive's creative canvas for attention-led advertising. Build, test, refine and preview interactive advertising before a single rand goes into market. #Naritive #STUDIO #AttentionIntelligence #AdTech
naritive STUDIO

ALT naritive STUDIO

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See what your audience will experience, design for attention from the start and scale without the usual operational mess. STUDIO is the first live component of the Naritive Attention Intelligence Platform.
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It gives marketers and creative teams one connected environment to turn ideas into advertising people notice, care about and act on. Less debating the mock-up. More making work, that works.
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Brands That Want To Remain Relevant Need To Design For Attention From The Start: You wanna know what the future of advertising looks like? Pause for 5 minutes and have a read! It’s a real eye opener. @naritive reveals all... modernmarketing.co.za/brands… via @Modern_Marketin
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What does it take for brands to remain relevant in an increasingly competitive and fast-changing advertising landscape? Read our interview with @naritive, brand sponsor of the Wesbank @NewGeneration_0. modernmarketing.co.za/brands…
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We've been shortlisted in eight categories at this year’s #TheMarkAwards - Brand of the Year - Business Model Innovation - Product Innovation - Emerging Technology - Early Stage Technology - Partnering for Growth - SEO/Search - 2 shortlists in the AdTech category
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We have always believed advertising should do more than appear on a screen. It should earn attention, invite participation & create something people actually want to engage with. These shortlists are a nod to the sharp thinking, bold ideas and relentless work behind that belief.
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A massive thank you to our clients for trusting us to challenge the familiar, our partners for building with us & the Naritive team for continuing to ask better questions of technology, creativity & advertising. 9 shortlist spots feel pretty good. But we are only getting started.
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To fix the digital advertising ecosystem, you don’t just throw stones from the outside. You pull up a seat at the table. We are incredibly proud to announce that Naritive is officially a member of the @IABUK
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More importantly, it gives us a direct voice in the room as the global conversation shifts away from vanity metrics and toward what actually matters: verified, human Attention Per Mille (APM).
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Thank you to the IAB team for welcoming us. Let’s build the future of sustainable, high-fidelity digital media together. #iab
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Naritive retweeted
Naritive@naritiveJun 17
Viewable is not the flex. Attention is. Lumen measures the reality of attention through eye-tracking while Naritive builds ad experiences that earn it, hold it and turn attention time into action. Because being seen is not the same as being noticed by a human.
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Viewable is not the flex. Attention is. Lumen measures the reality of attention through eye-tracking while Naritive builds ad experiences that earn it, hold it and turn attention time into action. Because being seen is not the same as being noticed by a human.
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If you’re at #Cannes2026 next week and ready to talk about attention that does more than decorate a dashboard, come catch up with Naritive.
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