
Building @Aboon4Business | Prev Co-Founder @Welcome_HQ (acq. by @BambooHR), Co-Founder @TradeCoffeeCo, Product @Betterment @Slice @OpenFinTech | Proudly 🇿🇦
Joined June 2007
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We’re announcing @aboon4business’s $17.5M seed round, led by @BainCapVC along with Altai Ventures, Runyon, @EdwardJones Ventures, Outpost Ventures, and EJF Capital.
Thanks to @ddjanowski of @wealth_mgmt for covering our story: wealthmanagement.com/advisor…
Sharing more context 🧵
RT @TechNYC: New York Fintech Week kicks off today, and it arrives at a moment when the city’s fintech ecosystem is looking a lot like core…
Honored to be on this list! None of this would be possible without our incredible team and the financial advisors and business owners we serve at @aboon4business
Meet the Ten to Watch in 2026 📣
Who is behind the future when it comes to the business of financial advice? Click here to see the list >> spr.ly/6015Czab5
Nick Gavronsky retweeted
Aboon, an AI-powered platform for financial advisers to help business owners launch and manage 401(k) plans, raised a $17.5M seed led by Bain Capital Ventures (@ddjanowski / WealthManagement)
wealthmanagement.com/advisor…
techmeme.com/251016/p48#a251…
Nick Gavronsky retweeted
🚀 Aboon raises $17.5M to revolutionize 401(k) plan management for advisors! AI-powered TPA cuts setup from 10-12 weeks to 1 day. Led by Bain Capital Ventures. Game-changer for advisor-client retirement planning 💼 spr.ly/6019AFVYU
Our AI-powered plan design & administration platform is the fastest way for advisors to offer 401(k) plans to clients. With Aboon, advisors can design and win plans in minutes, not weeks. We’re not just a TPA—we’re a digital retirement plan partner.
Thank you to our team, customers, and partners, especially @EdwardJones , @CapitalGroup , @EmpowerToday and @johnhancockusa for believing in a better way forward cc @mattcharris, @noahbreslow, @ronmiasnik, @jerzzhang, @anselparikh, @rickeper, @gilfeig, @shensi + many more!
Tomorrow!
Been a long time since I’ve posted here, and I’ve been heads down building something new since @Welcome_HQ was acquired.
Excited to share more on Wednesday!
Been a long time since I’ve posted here, and I’ve been heads down building something new since @Welcome_HQ was acquired.
Excited to share more on Wednesday!
Nick Gavronsky retweeted
2023 has been a special year at @slice which continues to be the journey of a lifetime for me and our team. We surpassed $100M in annual revenue for the first time, we are very profitable and more excited than ever to continue to invest in our customers to keep local thriving ♥️ The energy of our team today is even greater than the early years and that gives me so much confidence in our future. Thank you to everyone who’s along for this amazing ride 🎉
I love HR tech, but I really miss working in the world of coffee ☕️. Throwback to when we launched cold brew at @tradecoffeeco
Throwback to when we launched the new @slice experience in 2016 and were featured in App Store to now running into Slice in the wild almost weekly 🚀🍕💪
This and the first product hire
CHIEF PRODUCT OFFICER HIRING
Over the past few years, I've seen several top private tech companies part with their Head of Product / CPO in less than a year. The symptoms are many, but the root cause is the inability for the product-centric CEO to treat the CPO as someone more than a roadmap executor, while the CPO desired to be more strategic.
Post CPO exit, in some cases, the CEO has taken on the CPO responsibilities and eliminated the role; in other cases, the Head of Eng consolidated design and product under them to form a unified EPD team.
Note that the importance of the PM role is not in question at any of these companies; it's the (need for the) role of the CPO / Head of Product.
Underscores that the CPO role is one of the hardest ones to successfully hire for.
CEOs: Your unique role as CEO is not to assess if these candidates can successfully build products, but rather to determine if they can successfully build products with YOU.
CPO candidates: Probe deeply for why the CEO wants a CPO. Is it to delegate tactical work? Or is to truly be a thought partner?
Pretty cool use of AI via LinkedIn to improve your profile. Made my story a lot better in seconds...
















