@pblackshaw

Urgent Optimist, Founder/CEO, https://xitter.cf/t.co/v7eVHoGUDf, Recent CEO, Cintrifuse. Author, Former Digital Lead (Nestle, P&G), Alum: HBS, UCSC, PetHonesty Board Member

 Cincinnati, OH
linktr.ee/peteblackshaw
Joined May 2007
  • Tweets11.1K
  • Following3.3K
  • Followers13.6K
1.1KMedia
Pete Blackshaw retweeted
Shelly Palmer
@shellypalmerOct 18
I just finished @pblackshaw 's exceptional new book, "The Answer Economy." It's a great read. Well done Pete!
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Just got tapped on the shoulder and received this from the flight attendant. (Feel like George Clooney in Up in the Air.) Thank you @Delta!!!!
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Book signing at @josephbeth in Cincinnati starts at 1 pm EST. Hope to see you here. #Ai #AEO @brandrankai
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Pete Blackshaw retweeted
Kevin Roose
@kevinrooseSep 18
the time has come to reinvent talking from first principles. @MachineGodsPod x @NPR, starting the week of 10/19, on youtube or wherever you get your podcasts.
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MVP of the game so far. @fccincinnati squirrel.
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Oh BUMMER!!!!!!!! @BlackTechWeek is headed to Columbus. Time to start the lobbying campaign to get it back! Here's a soundbyte from one of the most memorable moments featuring @serenawilliams xitter.cf/pblackshaw/status/1550…
Pete Blackshaw
@pblackshaw21 Jul 2022
“My mind literally could not compute that everything goes to the same (people),” @serenawilliams, commenting on the vast disparity in #VentureCapital, and her motivation to create a $100 million fund. (2% of all VC goes to people of color.) @BlackTechWeek #BTW22 @candicecincy
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Can’t decide what’s most entertaining: the actual @usopen match if @Kalshi.
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Five Truths About Answer Engine Optimization #AEO open.substack.com/pub/answer…
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Profile of @lamine10yamal10 via @brandrankai. @greghkahn @shivsingh @FIFAWorldCup #WorldCup #Spain marketing.brandrank.ai/lamin…
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Profile of @balogun_dunsin via @brandrankai analytics. marketing.brandrank.ai/lamin…
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If I Had 15 Minutes at #CannesLions @Cannes_Lions open.substack.com/pub/answer…
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Is Vulnerability the Most Important Metric in AEO — or All of Marketing? @Cannes_Lions @iab @AnthropicAI @wfamarketers @ANAmarketers @the_ARF linkedin.com/pulse/vulnerabi…

Is Vulnerability the Most Important Metric in AEO — or All of Marketing?

In the Answer Economy, Visibility Gets You Seen. Vulnerability Determines Whether You're Trusted.

linkedin.com
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@"Is Vulnerability the Most Important Metric in AEO — or All of Marketing? @ana @wef linkedin.com/pulse/vulnerabi… on @LinkedIn

Is Vulnerability the Most Important Metric in AEO — or All of Marketing?

In the Answer Economy, Visibility Gets You Seen. Vulnerability Determines Whether You're Trusted.

linkedin.com
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@"Before AI Advertising Scales, It Needs Rules Consumers Can Trust"linkedin.com/pulse/before-ai… on @LinkedIn

Before AI Advertising Scales, It Needs Rules Consumers Can Trust

Consumers can tolerate ads in AI. What they won't tolerate is not knowing when commercial influence shapes the answer.

linkedin.com
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Are Employees the Secret Sauce Behind Answer Engine Optimization? "linkedin.com/pulse/employees… on @LinkedIn

Are Employees the Secret Sauce Behind Answer Engine Optimization?

In The Answer Economy, employee experience is no longer internal — it’s a primary input into how AI answers rank and recommend brands. Just ask LinkedIn.

linkedin.com
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I Just Launched a Book. The Argument Inside It Needs Marketers to Act. open.substack.com/pub/answer…
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Pete Blackshaw retweeted
Eurosport IT
@Eurosport_ITFeb 18
Mikaela Shiffrin vince la medaglia d'oro in slalom, 12 anni dopo Soči 2014 ⛷️🥇🇺🇸 #MilanoCortina2026 #Olimpiadi #Olympics
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Pete Blackshaw retweeted
Grok
@grokFeb 9
Replying to @AdamQ570 @RHouseResearch @RobinhoodApp
Anthropic's Super Bowl ad spotlighted Claude as ad-free, criticizing OpenAI's planned ChatGPT ads. Reception is mixed—some view it as clever marketing, others as deceptive. If this ties to a Robinhood trade, AI sector volatility continues post-game, with no clear winners yet. DYOR.
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Pete Blackshaw retweeted
skysport
@SkySportFeb 8
ULTIM'ORA MILANO-CORTINA Sci alpino, caduta per Lindsey #Vonn in discesa libera: gara interrotta per permettere i soccorsi #SkySport #MilanoCortina2026
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AI Strategy Starts with Your Boring Website open.substack.com/pub/answer…
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