George Tibil

Closed November 2023 - where we are today 🏆 Hit #11 out of 400+ ServiceMaster Clean locations! - High / laser focus on sales - using HubSpot, purchasing lists, joining B2B Groups, leveraging our network, etc - Revenue doubled by focusing on what we know best—healthcare, factories, big jobs. Went after larger clients, too—our average deal’s twice the size it was. - Construction cleaning turned into a winner. Saw the opportunity, built a solid way to staff and run it. It’s profitable, steady work now - great partnerships with GCs. - Operations was and still is rough. Started 2025 with—EOS—huge help, but a grind to implement. Went through 3 ops managers fast ‘til we found the right one. Made mistakes, fixed them So here we are—#11, double the revenue, better clients, better ops. 2025? More growth, smarter steps.

3PM on a Friday: Corporate vs. SMB Corporate Life: Checked out, weekend mode activated, thinking about weekend plans SMB: What did I forget? What’s on fire? Who’s covering what? Am I about to get blindsided or get the 6pm Saturday call?

Scaling / growing top line with gaps / inefficiencies in our operations is not the recommended path. learning it the hard way.

The more I get into business, the more I realize how much I don’t know—and I’m getting addicted to learning and getting better at it.

In the janitorial industry, addressing complaints and resolving issues is standard daily practice. But sharing success stories is where the real fun is. Part of our mission is to create a reliable and supportive work environment for immigrants and refugees - it’s personal to me as an immigrant. Dani, a refugee we hired in March, is a success story. Here’s what one of our customers had to say about him:

I can’t vote as a green card holder, but this election feels different—especially now, as a father and small business owner. I have faith in this amazing country and trust people will make the right choice for our future. 🇺🇸 #ElectionDay

We don’t sell cleaning. We build partnerships and business relationships. Once I understood that it all changed.

It’s relatively easy / straightforward to buy a business (tons of resources / professionals out there if you really want it). Operating efficiently and scaling are the hard parts.

Business is hard. My Friday doesn’t look at all as a corporate Friday where everyone is in a good mood - nice weather outside / early dismissal. Customer / clients don’t care of day of the week / your Friday.

Today I’ve had one of the most fulfilling and rewarding meetings with a customer. The person we met is a C suite executive of our largest customer and one of the largest player regionally in the healthcare space. For more than one hour she complimented us on our staffing / the quality of work we are performing / the level of professionalism and detail of our cleaning and how hard working our employees are. We currently have more than 10 employees assigned to this customer. Since we took ownership we had to fight constantly with customer complaints / quality and high turnover. It’s been close to a year and the results are consolidating with a clear change in our culture. All I wanted to do is record this conversation in my mind reminding myself to take these wins - they don’t come often but when they do - THEY FEEL SO GOOD! Actions moving forward - raise & provide gift cards to the top employees she mentioned (that’s the best part of it)- these employees don’t speak a word of English - but their attitudes and quality of work has been noted and admired by our client.

It’s a lonely life - couldn’t agree more

If you can’t deal with this type of email, you shouldn’t be in the janitorial business. We have a 1 hour response time for all incoming complaints from GOLD customers. Took notes, improve the systems and quality of operations from each one of these emails. I do hate that walk of shame when I have to meet the customer after this type of note.

Growth through acquisition - pros and cons in the commercial cleaning recurring business model? Like to hear your thoughts.

Mastering the balance between quality / smooth operations and sales - in a fast growing revenue environment is the biggest challenge we have right now. Open to feedback / discussion on this.

Back on this. Missed it for far too long. We are entering a very interesting phase of our business. We started the sales process in August and we have gained so much momentum taking on new account and growing our top line!

Life has been completely different pre vs post acquisition.