telling web3 stories on & off the screen | prop 512 + 606 ⌐◨-◨ | founder https://teapaw.org/t.co/Gjb1HZ70dL
Joined May 2023
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Nazaré energy is unreal.
Proud to be part of this one with @oobit + @ayastudioweb3
More soon!
Campaign by @ayastudioweb3. Such a pleasure to be part of it!
A new phase begins when great movements come together. 🤝
Oobit welcomes two-time World Surfing Champion Filipe Toledo 🌊
An athlete who has made movement his signature, constantly pushing limits, evolving and taking his talent around the world.
This partnership represents where Oobit is going next: closer to those who live in motion, think beyond borders and are always ready to go further.
Welcome to Oobit, Filipe Toledo
Samira Chalom retweeted
Another campaign made for @oobit!
Filipe Toledo - 2x World Surf Champion
We are bringing web2 to web3 through crypto brands that are made for everyone!
Connecting big names with huge communities, showing how a sports ambassador brings credibility, trust, and user acquisition!
It's way more than visibility; it's brand building.
@samchalom the screenwriter and architect of the piece below. – at Rio de Janeiro, Brazil
A new phase begins when great movements come together. 🤝
Oobit welcomes two-time World Surfing Champion Filipe Toledo 🌊
An athlete who has made movement his signature, constantly pushing limits, evolving and taking his talent around the world.
This partnership represents where Oobit is going next: closer to those who live in motion, think beyond borders and are always ready to go further.
Welcome to Oobit, Filipe Toledo
Samira Chalom retweeted
New cover just dropped.
Does it truly capture what we do?
We don’t just market.
We connect Web3 to real-world culture through sports.
See more:
ayastudio.xyz/https://ayastu…
Samira Chalom retweeted
This week, athletes we work with appeared organically across major mass distribution channels.
No paid media. No ad spend. No media buying. Just sport, stories, and real-world relevance.
Does your brand still underestimate the power of athletes?
We often talk about marketing, growth, and adoption in tech.
But most new technologies don’t spread through advertising, they spread through trusted people inside real communities.
That’s why athletes and sports communities can play a much bigger role in innovation adoption than traditional marketing.
Some thoughts on this.
paragraph.com/@ayastudio/tru…
Samira Chalom retweeted
Athletes with global recognition bring more than just visibility to a brand. They bring credibility, trust, and real-world validation.
In the crypto space, where trust is fundamental, connecting brands with real athletes operating in extreme environments creates a powerful narrative. It shows not only the brand, but also how the technology fits into real life.
Beyond conversions, this type of activation demonstrates real-life usability, bridging the gap between Web3 and everyday users.
Campaign developed by AYA Studio, for @oobit .
Athlete Ian Cosenza - Big Wave Surfer
Samira Chalom retweeted
At AYA Studio, we focus on connecting brands with athletes in ways that feel authentic to their lifestyle and environment.
Each athlete carries a different story, audience, and influence. Understanding that is what allows a campaign to resonate beyond traditional advertising.
A great example is our campaign for @oobit in Nazaré, Portugal, featuring Michelle des Bouillons, one of the world’s leading female big wave surfers.
By aligning the brand with an athlete performing at the highest level of the sport, the message becomes more than marketing.
It becomes real-world presence, credibility, and connection.
Samira Chalom retweeted
At AYA Studio, we study each athlete beyond their sport.
We look at their personality, lifestyle, interests, and skills to understand how a brand can truly integrate into their daily life. The goal is not just visibility, but authentic presence.
When the connection is real, the audience feels it.
Bellow a campaign developed for @oobit in Nazaré, Portugal, featuring Imbica, a professional big wave rescue jet ski pilot.
If you’re trying to figure out where to start in Web3, this might help
Work, money, and opportunities in Web3.
No shortcuts. No hype. Just real paths people are using today.
Add to this article in the comments with more tips, links, and experiences.
paragraph.com/@ayastudio/wor…
This article came from conversations, real projects, and seeing what works (and what doesn’t) in sports.
Sharing my perspective here 👇
paragraph.com/@ayastudio/spo…
Web3 keeps trying to innovate sports.
Sports keep asking for understanding.
This article unpacks where most Web3 sports initiatives go wrong and what actually makes them work.
👇paragraph.com/@ayastudio/spo…
I’ve followed @dayan_ricky journey in Nouns since the very beginning.
We discovered Nouns on the same day, at an event in Brazil in 2022. I went to attend a talk, he went to listen to @fabioseva speak about Nouns. Ricky walked out with his eyes shining. I thought it was all a bit crazy (haha).
Since then, he’s been building ideas, meeting people, making friends for life and getting deeply involved. We eventually joined forces, and a team was born.
Ricky has been in love with ⌐◨-◨ since day one. He’s the kind of person people trust with unfinished thoughts: half-formed proposals, doubts, early intuitions. He genuinely enjoys being available. Isn’t that what having a Noun is about?
When he commits to something, the delivery always goes beyond what’s asked, simply because that’s his standard.
Sorry for the long post (writer problems)😅
If this resonated with you…go vote for this guy.
nouns.gg/c/nouns-gg/rounds/r…
Samira Chalom retweeted
CAFÉ, CRIPTO & SURF !!
EP. 2 - WEB 3 nos esportes?
Aqui a gente traz os maiores e mais diversos cases do mundo do esporte. De fórmula 1 ao surf.
E tem diversas marcas conhecidas aí!
Sabe quais são, comenta antes de assitir e depois verifica se acertou!
Suporte da @nounsbr !
youtu.be/VThMNVFNHNg?si=bu8O…
Produção @ayastudioweb3 – at Angra dos Reis, Brasil
This is what happens when Web3 marketing is built around credibility, not hype.
Web3 brands: this space is still open.
The athletes are there. The audience is there. The media is paying attention.
If you want to be part of it, talk to @ayastudioweb3
Today is proof of the real impact big wave surfing can have for a Web3 brand when it is associated with a top-tier athlete.
I built a dedicated Web3 team to give Web3 brands true visibility, and here is the result. At the WSL Tudor event, Michelle surfed one of the best waves of the day and is now featured across all major media covering the competition.
The hype around the team over the next month will be massive.
If you want your brand positioned alongside these athletes, get in touch. We know how to convert.
@ayastudioweb3 the WEB3 SPORTS MARKETING AGENCY
If your crypto neobank is targeting Brazil, read this before you write the next slide of your deck.
It’s direct.
It’s uncomfortable.
And it can save you millions.
paragraph.com/@ayastudio/12-…
Samira Chalom retweeted
Se você ainda não assistiu o primeiro episódio do Café, Cripto & Surf, você precisa acessar agora e assistir. Isto está muito bom.
Parabéns ao construtor da NounsBR @dayan_ricky
O primeiro episódio do Café, Cripto & Surf já está no ar.
youtube.com/@nounsbr
Mostrei como qualquer pessoa pode usar stablecoins, cartões cripto e neobanks no dia a dia sem complicação.
É conteúdo direto para quem quer aprender a fazer remessas internacionais, usar USDC e USDT e ter mobilidade financeira global sem depender de banco tradicional.
Mesmo quem não entende nada de blockchain consegue acompanhar e começar a usar cripto na prática.
A primeira temporada tem apoio da @nounsbr ⌐◨-◨
Produção @ayastudioweb3
Samira Chalom retweeted
The @nounsdao Residency Collection is live!
10 artists. 10 new nounish artworks. All created during @EFDevcon.
Mint your favorites ⌐◨-◨✨
devconnect.nouns.wtf/
