SEO| Google Ads| Search Marketing| Content| SEO Training| TEDx Speaker | Bruce Clay Australia| Luv playing racquet sports| Game On!
Sydney, New South Wales
Joined August 2009
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How To Do LinkedIn SEO to Get Ranked on Google & Increase AI Visibility on ChatGPT
If you aren't optimizing your personal profile, company page & Pulse article for HTML rendering and LLM extraction, you're leaving SERP real estate on the table.
Read the full breakdown on LinkedIn
🤖 Made with AI
Take advantage of LinkedIn's root domain authority If you want to rank on Google Page 1 & get cited inside LLM answers.
The choices you make on LinkedIn are critical:
Write a post or an article?
I wrote a complete deep-dive breaking down the exact 4-Tier Syndication Funnel and Profile HTML Mapping strategy you should use to get found on Google and ChatGPT.
linkedin.com/pulse/how-do-li…
Interesting insights from research by @CyrusShepard . Using first person pronouns is associated with Google’s E for experience as part of EEAT. The Stock Photos is a good insight bec the sites that really go above and beyond design Custom Graphics @BruceClayIndia @TeamKalicube
New: Why do some sites consistently lose Google updates while others keep winning?
To gain insight, I did a massive deep-dive into 50 Google Update winners/losers + correlated 2500 data points
The answer is NOT author boxes :)
But stock photos? 1st person pronouns?
Link in 🧵
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SID LAL retweeted
Today we're putting our pencils down and publishing a refreshed SEO Starter Guide, with a better focus on a starter audience. Read more about what changed: developers.google.com/search…
SID LAL retweeted
Last year, we updated our mobile search results to help you more easily identify websites listed in search results & ads: blog.google/products/search/…
Now, this updated design is rolling out globally on desktop.
Step 3:
Magically you have a list of informational queries that people are using to search for informational relevant to your website.
E.g.:
how long do.....
how does xxxxx
what qualifications must xxxxx
what documents are required for xxxx
what is xxxxx
do i need xxxx
how to do xxxx
Step 4:
These queries could become blog topic articles (if your website doesn't already have content on this topic. )
Or they could be added to FAQ list on a related page
#seo #content #ChatGPT #GSC #googlesearchconsole
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SID LAL retweeted
Using #Al for #ContentCreation? Learn what’s acceptable and what’s not.
Balance technology with a human touch to create quality content that is both helpful and makes sense. Read the guidelines from #Google experts and make smart choices.
was doing some copy writing a/b testing using the power of AI and created this intro for this post.
Don't get tongue-tied this Valentine's Day, let AI and ChatGPT do the talking for you!
#ai #copywriting #chatgpt #content
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however it is done, is against our guidance. If content is helpful & created for people first, that's not an issue."
and also
"We haven't said AI content is bad. We've said, pretty clearly, content written primarily for search engines rather than humans is the issue.
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2. Google's John Mueller said on Mastodon that using AI or ChatGPT blindly for title tag generation is not a great idea. But he added that if you are running out of ideas and need inspiration, you can leverage the tools for some ideas.
lnkd.in/gvXshqYv
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That's what we're focused on. If someone fires up 100 humans to write content just to rank, or fires up a spinner, or a AI, same issue..."
lnkd.in/giTTw9Kt
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Music to my ears: Google rolling out "link spam update" specifically targeting links obtained primarily for artificial manipulation of search rankings. E.g. paid links not disclosed.
searchenginejournal.com/goog…
SpamBrain is Google's AI-based spam system developers.google.com/search…
#SEO
Today, with our December 2022 link spam update, we’re leveraging the power of SpamBrain to neutralize the impact of unnatural links on search results. The update launches today & will take about two weeks to rollout. Learn more: developers.google.com/search…
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SID LAL retweeted
Google's @johnmu on expired and repurposed domains for SEO - its "SEO-flotsam" seroundtable.com/google-expi…
SID LAL retweeted
ALT Gap, a sweet black and white cat, is wearing a lime green tank top and sunglasses in front of a stall of various foodstuffs.
SID LAL retweeted
From @hinako_munchkin: “ひなのグルグル癒しのお声だよ🥺♪” #catsofinstagram
SID LAL retweeted
From @hasta_la_vizsla_babyy: “Hang on, Lucy!” #catsofinstagram