Simon Spyer (@simonspyer) header
Simon Spyer (@simonspyer) profile picture

CEO, #data driven #marketing #ai @ Data Agents, #CRM & #martech, sports fan, Spurs season ticket holder and proud father #COYS

London, England
Joined August 2009
Photo by Simon Spyer (@simonspyer)Photo by Simon Spyer (@simonspyer)Photo by Simon Spyer (@simonspyer)Photo by Simon Spyer (@simonspyer)Photo by Simon Spyer (@simonspyer)Photo by Simon Spyer (@simonspyer)Photo by Simon Spyer (@simonspyer)
instead of watching 2 hours of Netflix tonight, watch this Stanford lecture it's the clearest explanation I've seen of how ChatGPT and Claude actually work useful whether you've never touched AI in your life or have been using it every day for the past year i took the key ideas and turned them into a practical guide on how to actually get 100% out of AI you can find it below with ready-to-copy prompts and solutions
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Simon Spyer retweeted
There’s a load of people who are going to get it, but @allyrudd_times, this one’s for you, you fucking dickhead
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The Precision Brief | Why data ownership beats AI model sophistication —... youtu.be/fwDVkGo-T34?si=iBbB… via @YouTube
🤖 Made with AI
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My word. This is sensational.
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Fish Food 685: How Data Won the Premier League open.substack.com/pub/onlyde…
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Simon Spyer retweeted
You can now enable Claude to use your computer to complete tasks. It opens your apps, navigates your browser, fills in spreadsheets—anything you'd do sitting at your desk. Research preview in Claude Cowork and Claude Code, macOS only.
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Every year it’s the same story from the same journalist. Can only assume that season ticket sales are non-existent and the ownership are gaslighting fans, yet again.
🚨𝐉𝐔𝐒𝐓 𝐈𝐍! | Tottenham are expected to be open to offers for a number of players, acknowledging that the only way to create a new culture is through major changes. 👋It could take as many as three windows to transform Spurs into a position the club want, but they may cash in on Guglielmo Vicario and Pedro Porro this summer. 👨🏻‍💻[@Matt_Law_DT] #THFC | #COYS | #TOTTENHAM | #SPURS
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Most companies don’t have an AI problem. They have a starting point problem. Right now most teams are stuck: • Experimenting with tools • Running small pilots Lots of activity. Very little impact. data-agents.co.uk/blog/ai-is…
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Simon Spyer retweeted
The atmosphere on the concourse at half time is alive with genuine anger. People are disgusted - DISGUSTED - with the owners, board, players. It’s absolute sacrilege the way this club has been mismanaged. And all of them will get what they deserve. All of them except the fans.
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The most expensive thing in marketing isn't wasted spend. It's delayed conviction. AI should reduce hesitation, not justify it. Marketing does not lose money by being wrong. It loses money by waiting. data-agents.co.uk/precision
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AI doesn’t fail in marketing because of lack of ambition or tools. It fails because weak foundations get amplified. Fragmented data, unclear ownership, inconsistent processes. More AI, same results. data-agents.co.uk/blog/ai-do…
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AI doesn’t fail in marketing because of lack of ambition or tools. It fails because weak foundations get amplified. Fragmented data, unclear ownership, inconsistent processes. More AI, same results. Full thinking in our latest blog. data-agents.co.uk/blog/ai-do…
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Now, of course, we’ll be subjected to a string of names being linked with the club from Rodrygo downwards 😞 Summertime wouldn’t be the same without this endless charade @SpursOfficial
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Simon Spyer retweeted
If you’re in media, this is worth a watch. Cloudflare handles ≈20% of global traffic, so when CEO Matthew Prince warns at Cannes that AI bots are reshaping the web, publishers need to adapt or risk being left behind.
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