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360-degree marketing strategy, coaching & training for small businesses. #marketing360 #skillcopy

Nairobi, Kenya
Joined October 2015
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Email marketing is a powerful channel for directly addressing your customers' pain points and enticing them to make a purchase. snip.ly/d8du64 #EmailMarketing #EmailMarketingCampaigns #EmailMarketingStrategy #ConvertionRateOptimization #CRO #Email snip.ly/d8du64
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It is necessary for small businesses to win the recession battle though, slipping from the peak might hurt the sentiments of business. snip.ly/w2za7s #BusinessStrategy #GrowthStrategy #MarketingStrategy #MarketingCampaigns #BrandPositioning snip.ly/w2za7s
To be successful, brands must embrace an agile and customer-centric culture rooted in AI-enabled consumer intelligence. snip.ly/wg3gum #ConsumerIntelligence #ConsumerInsights #CustomerCentric #ConsumerConversations #ConsumerBehaviour #BrandPromise snip.ly/wg3gum
Digital Marketing is growing rapidly. It's been forecasted that $435 billion will be spent in 2021 on digital marketing alone. snip.ly/jacda9 #DigitalMarketing #DigitalMarketingCampaigns #DigitalMarketingChannels #AdvertisingCampaigns snip.ly/jacda9
In today's digital atmosphere, it's easy to think that online is the only environment that really counts. Not so. snip.ly/25xlwr #PhygitalMarketing #OnlineMarketing #OfflineMarketing #PhysicalMarketing #DigitalMarketing #OmniChannelMarketing snip.ly/25xlwr
Brand and marketing consistency helps to build awareness that allows customers to easily and immediately recognize your brand. snip.ly/dxua77 #BrandConsistency #BrandAwareness #BrandPersonality #BrandRecognition #BrandGuidelines #Branding snip.ly/dxua77
Organizations allocate significant resources to marketing (and, by extension, advertising). As a general rule of thumb, businesses spend around 10% of their annual revenue on #marketing and #advertising. snip.ly/7e34z6 #BrandAwareness snip.ly/7e34z6
Who you really are as a company is exactly who your marketing says you are. And that starts with your employees. snip.ly/0zxtyc #EmployeeExperience #EmployeeExperienceStrategy #EmployeeEngagement #CustomerExperience #BrandStrategy #CompanyCulture snip.ly/0zxtyc
Just by running a website and having the right analytics tools set up, you have a wealth of information at your fingertips at any given moment! snip.ly/b15fql #DigitalMarketingStrategy #ContentStrategy #CustomerJourney #OnlineVisibility snip.ly/b15fql
As a digital marketer, you are handling both customer & business data. This is a ripe target for cybercriminals. snip.ly/htz3zf #InternetMarketing #DigitalMarketing #InternetSecurity #OnlineSecurity #MarketingAdvice #Antivirus #PasswordProtection snip.ly/htz3zf
Behind every great business, there is a great marketing management team that follows the right marketing management process. snip.ly/17zeij #MarketingManagement #MarketResearch #MarketingObjectives #MarketingStrategy #MarketingPlan #TargetMarket snip.ly/17zeij
Peer-to-peer marketing is a type of word-of-mouth marketing that takes place whenever customers recommend a brand to their peers. snip.ly/fte1jz #PeerToPeerMarketing #P2PMarketingStrategy #WordOfMouthMarketing #CustomerLoyalty #Marketing #Referral snip.ly/fte1jz
Brand salience is a marketing KPI that tells you how well people recognize, notice, or think about your brand when they're making purchasing decisions. snip.ly/3ju7ii #BrandSalience #BrandVisibility #BrandAwareness #BrandManagement #Branding snip.ly/3ju7ii
In a time of crisis, there are always opportunities: you just need to keep your eyes open and be ready to adjust quickly. snip.ly/5mq9dh #SalesProcess #RemoteSelling #SalesGoals #SalesManagement #SalesObjection #SalesMetrics #SellingPractices snip.ly/5mq9dh