founder/ceo @dimensionOS

Santa Monica, CA
Joined November 2021
Everyone thought we were building a TikTok Shop agency. What we actually built is autonomy: a shop that runs itself. 50+ shops were the training ground. 4 went #1 in their category. 1 went #1 on all of TikTok Shop. Today, the AI that ran them runs yours. Seller OS is live ↓
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AI shouldn’t just tell you what to do. It should do the work. That’s what we built Seller OS for: running your TikTok Shop with AI agents end to end. #tiktokshop
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Our cost to win customers so far? Basically $0. One big win in one niche. Then word of mouth
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I spent six to seven years in physical and occupational therapy. It changed how I handle adversity. When things go wrong, I ask: what can I learn from this that gives me an advantage?
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TikTok Shop expertise shouldn’t be reserved for big brands. That’s why we built AI Operator in Seller OS. It does the work of the hires and teams you’d otherwise need, runs your TikTok Shop for you, and knows exactly what to do. From setting up your first shop to fixing what’s holding your growth back.
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You can have the best affiliate program and still lose on TikTok Shop. Late orders. Missed support tickets. Every part of the shop is connected. Marketing can’t work in isolation.
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Before you send an affiliate a free sample, look at their content quality, not their numbers. The creator who posts consistent content that actually sells beats the one with a bigger follower or GMV count.
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More samples isn't a strategy. Fix your shop performance score. Find creators who actually sell your product. Double down on the ones who do.
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Built the #1 shop. Sold out Final Boss Sour in 2 weeks. The investors behind the brand ended up investing and incubating us. That’s how Dimension started. By accident!
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How TikTok Shop’s algorithm drives the massive growth we’ve seen since its launch in 2023 to date
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More marketing won't fix broken operations. Before scaling your TikTok Shop, get your listings, customer support and fulfillment right. Start by checking your Shop Performance Score.
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Agents like Muse, Instinct, Grok Bot, and Dots will change this trajectory sharply
98% of US households aren't paying for AI yet More charts in State of Markets II: a16z.news/p/state-of-markets…
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My bet: TikTok Shop is the ChatGPT moment for social commerce. Other platforms can copy the model. I think TikTok keeps the edge
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These are gonna be so much cooler than people think they are
The wait is over. Come and see SPECS for yourself at Westfield Century City starting Oct 2.
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Follower count has never been a good sales strategy. We’ve built AI matchmaking for TikTok Shop around what actually drives sales, not how big a creator’s audience is.
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TikTok Shop doesn't stop at TikTok Shop. We've watched brands grow there and see the lift on Amazon and DTC too. That's the part people still miss
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Most TikTok shop agencies haven’t realized what we’ve built yet. There’s 13 of them that have been using Seller OS for 3+ months now, and their businesses have completely changed for the better. Don’t wait, there’s a 2 week free trial, you won’t regret it.
Last week we launched our Pilot Agents. 15 specialized agents our team hand built to run your TikTok shop end to end. Seller OS will change how agencies and brands succeed on TikTok shop, and enable profitability for all.
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Social proof isn’t the video. It’s the comments under it. We boost the good ones to the top and turn the bad ones into your fix list. #tiktokshop
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TikTok’s team asked what agencies actually do with Seller OS. So we showed them the real workflow: the AI drafts, we review, auto-approve stays off until it earns it. 2-week free trial. Connect your shop in 3 minutes.
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Where can I buy one of these
We Built the Product Apple Gave Up On...
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I used to run our TikTok Shop ops myself. Now Seller OS does it.
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