- founder of Compliance Explained - ex-Legal & Compliance Counsel
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Joined June 2011
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Jochen Vankerckhoven retweeted
Testing...
If I were to put together a set of the best VV slides as a plug-and-play product, is that something you might be interested in?
Jochen Vankerckhoven retweeted
Every time I have a client call to discuss my coaching program for social media:
âI donât have the budgetâ = itâs too expensive
âI want to try it on my ownâ
âI am not in a rushâ
There is an underlying mindset problem in the legal industry that I want to call out
đ§”
Jochen Vankerckhoven retweeted
Time isn't distributed equally
unlawyered.substack.com/p/hoâŠ
The only reason I quit my traditional legal career is to divorce my time from my income
unlawyered.substack.com/p/thâŠ
First month self-employment learned me that you get superconcious about your time
Time can make you:
More money
More valuable
More enjoyable
But you can only pick one each time
Being experienced and being an expert are two different things.
A beginner at something âexperiencedâ new things. While âexpertâ is just a claim.
People love listening to experienced people instead of experts.
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Register now for our #compliance #bootcamp. Experts from a.o. Barco, Port of Antwerp, JBC, Umicore, Solvay, ... will share their expertise on how to build a compliance system for your #supplychain that can cope with the regulatory pressure. compliancepro.be/the-traininâŠ
If I would start over again as lawyerâŠ
I would focus on problems
Instead of trying be the solution with legal knowledge about a specific area of the law
Being a problem expert is the fastest way to a personal monopoly (h/t @david_perell)
Problem > Solution
Lawyers talk about themselves
I am expert in X
Thatâs totally fine btw, but misses the point.
You shouldnât claim the solution (expertise), instead you should claim the problem.
Talking about a specific problem is talking about the customer.
Monopolize the problem
Lawyers mistake complexity with value
Yes it can be that simple to solve a problem
Simple for you as lawyers still may mean a great value for the customer
Grateful for all the feedback
I improved the End Use Declaration, and made a separate website (endusedeclaration.com) with some shameless plugs.
I think, lawyers should take such direct-to-problem approach instead of market themselves as expert in law area X
Why?
- It's these days (new sanctions against Russia) an urgent topic at many exporting companies in the EU
- It's easy work for compliance lawyers to give away a basic template
- It's a starting point for discussion to build more complex compliance measures
1) Your customers get fast access to your expertise
without back-and-forth emailing
2) You create more time
to work on things that require more time
Compliance lawyers complain they have too much work
But actually, they have too much easy repeatable work, and insufficient time to work on complex matters.
So, just productize your compliance knowledge:
And then:
copy > edit > sell > scale
đșđŠFood for thought for western companies active in Russia:
âIf you are neutral in situations of injustice, you have chosen the side of the oppressor.â
- Bishop Demond Tutu
Jochen Vankerckhoven retweeted
This is a great model for effective value creation in any consultancy.
Not only for legal work.
(Useful background in Jochenâs thread)
