
We are a #legaltech #justicetech product development firm, using thoughtful design to improve the legal experience for all.
USA
Joined December 2017
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Thank you Nick!!
Congratulations to the other Lebanese run team in #legaltech!! So happy for @NicoleBradick and team!
Theory and Principle retweeted
Factor has been making headlines with our acquisition of @theoryprinciple!
A warm welcome to @NicoleBradick and the @theoryprinciple team. Together, we're positioned to lead in developing solutions designed by and for legal practitioners!
Read more: ow.ly/xKmy50V3roo
Theory and Principle retweeted
Today, we’re excited to announce our acquisition of @theoryprinciple, a specialized legal technology design and development agency. The purchase advances Factor's strategic shift towards AI-first legal solutions.
Read more: ow.ly/6HB350UZnKw
We are thrilled to finally have the word out about our acquisition by Factor! Combining forces with Factor allows our team to continue doing the great work we have been doing, while also expanding our AI work and our reach into the corporate in-house world lawnext.com/2025/02/managed-…
Did you hear about our latest offering? 👀👀👀
ICYMI, last week we launched our first online course, UX 101 for legal! This first course is intended to be a high level primer for anyone working in legal who needs the basics. Check it out! theoryandprinciple.com/resou…
In the legal world, it is especially important to know what data source your AI is using - or MISSING - in order to provide a complete response. Do you have access to the full picture of your data sources?? 👀
There’s more than one way to show AI generated content! When building a chatbots, it’s easy to default to written outputs. Often, more visual packaging of data is what is most useful to the user. 🎨
Feeling...lost? AI is great until it’s not, so we design with easy access to an escape hatch and human help where appropriate. There is nothing worse than feeling trapped by an AI user experience. 👀
Do all of your users know how to write a good prompt? We’re guessing not.
You can train people to write good prompts, but realistically you need to plan for interactions with users of ALL experience levels. theoryandprinciple.com/news-…
While it's true that Africa's dominant official languages are English, French, Arabic, and Portuguese, did you know that Africa has over 3,000 indigenous languages? Check out the most widely spoken languages in our latest Mapplication from Map Engine. mapengine.io/blog
Listen to our leader @NicoleBradick discuss how gen AI has affected law firm legal tech and how legal tech is evolving on the Reinventing Professionals podcast Spoiler: it's not what you think! 🤖
reinventingprofessionals.com…
In the latest on our site, @nbradick writes about how you shouldn't be searching for use cases with Gen AI.
Go to theoryandprinciple.com/news-… to read on.
I'm needed in the basement...
We've had the opportunity to work on a number of LLM/Gen AI products here at T&P, and as such have developed a few core rules. 10 of them in fact.
Without further ado, here is Lesosn One: don't assume a chat UI is the right UI.
Seeing as yesterday was Valentine's day, we're using the United States Map in our product Map Engine to take a look at a state by state comparison of where there is a pronounced (ahem)...bump...in babies born 9 months later... 💘
mapengine.io/blog
Check out our fearless leader @NicoleBradick in the @Legaltech_news article "Meet the Female Founders of Legal Tech." We are very proud to be a certified women-owned enterprise!
law.com/legaltechnews/2024/0…
Are you currently scanning the company calendar for the next long holiday weekend... (It's ok, we're not judging you.)Check out the interactive Minimum Annual Leave by Country using the Global Map Set from our product Map Engine!
mapengine.io/blog/monthly-ma…
Theory and Principle retweeted
Thank you @theoryprinciple for helping bring @BetTzedek's vision to life!
Today we're pleased to announce the launch of the @BetTzedek Self-Help Conservatorship Clinic btshcc.org/
This is a really excellent resource for people in the LA area who need to navigate conservatorships and understand alternative viable options. Check it out!
Theory and Principle retweeted
If this is you, don't miss out on a chance to work with some of the best people in Legal Tech:
Calling all Full-Stack Node/React Developers! Come join our team and be one of the T&P cool kids! Drop us a line at [email protected]
Full listing on our site: theoryandprinciple.com/caree…
Theory and Principle retweeted
Wow @theoryprinciple out here always breaking barriers




















