Tonello

What if denim were a language, not just a fabric? With Denim Illusion 2, Tonello brings its look and feel to lyocell, nylon, wool and blends. Dyeing, laser, ozone and washing create denim-inspired colors, textures and worn-in effects, opening new possibilities for garment design.

Steam consumption matters in every drying cycle. In comparative tests, Tonello Dryers combining EcoDry and SmartDry used up to 28% less steam with the same load and final drying target. Less steam. Same drying result.

Not everything was what it seemed in Amsterdam. At The Kingpins Show, Denim Illusion 2 took denim beyond familiar fabrics. We also celebrated the launch of BORN TO FADE, a book we’re proud to have helped bring to life. Great to see familiar faces and meet new ones.

How much difference can a shorter drying cycle make? In comparative testing, Tonello Dryers completed drying up to 25% faster, reaching the same final drying level. Less waiting between steps means machines are available sooner and production flows more smoothly.

What if denim isn’t quite what you think it is? Next week at Kingpins Show, discover a new perspective on its identity and surface. White Area, Booth #5.

Drying should keep production moving, not slow it down. That is the thinking behind Tonello Dryers: shorter cycles, optimized energy use and a process that fits naturally into the production flow.

The installation is done. Now it’s their turn. Tonello Dryers are in place and ready to become part of the everyday production flow, cycle after cycle, garment after garment. Great to see everything in place and ready to go.

A better drying process starts with how the whole dryer is designed. Every component contributes to the same goal: shorter drying times, optimized energy use and consistent results. Tonello Dryers are designed to make the process more efficient and simple.

Good people, good conversations and plenty of ideas. Thanks Gessica and Daniel for spending some time with us, experimenting and exploring new possibilities around garments, processes and what comes next. A presto! 💙

For her NABA project, Francesca Mirandola explored a brutalist, industrial aesthetic with THE Laser 2.0, building a raw and structured surface while keeping the denim semi-rigid. We help designers take an idea, test it, refine it and make it ready for production.

All wrapped up. Now let’s go. In a little while, this machine won’t be standing still anymore. It’ll be somewhere out there, turning ideas into garments, cycle after cycle. See you on the other side.

What if camouflage could carry a message of peace? With CAMO FOR PEACE, Tonello and Maurizio Donadi reimagine vintage military garments from the Transnomadica archive, transforming their surfaces without erasing their history. What once concealed now communicates.

More treatments, more machines? Not anymore. Tonello brings multiple treatments into one integrated system, making the process simpler, more flexible and more creative. Less complexity, more possibilities. It starts with a recipe and ends with a unique look.

Proud to celebrate the opening of the Asahi Innovation Hub in Sri Lanka, born from the collaboration between Asahi Dyes and Chemicals, Asons and Tonello. A space where Japanese chemical excellence, Italian technology and Sri Lankan expertise come together to shape the future.

When creativity meets precision. THE Laser 2.0 transforms a sweatshirt into a canvas where graphics, texture and depth become one. Every detail is digitally engineered with extreme precision, creating a unique visual language. Design and technology, inspiring each other.

Kingpins New York always brings the right people together. Thank you for sharing these days with us and for discovering CAMO FOR PEACE, developed with Transnomadica, and Botanical Alchemy – Part II: Still Blooming, created with MN Dye Studio. See you soon.

Innovation is built by people before it becomes technology.

That's a wrap on Denimsandjeans Vietnam! To everyone who stopped by our booth, asked questions or simply shared their thoughts: thank you for your time. Hẹn gặp lại!

New conversations. New connections. New challenges to explore. Bringing together perspectives from different markets is what makes events like ITM valuable year after year. Thank you, ITM Istanbul, for the energy and inspiration.

At Tonello, experimentation becomes transformation. Together with designer Marco Triggiani, we used NoStone®️ technology on rubberized fabric to create irregular worn effects inspired by technical menswear and aged leather aesthetics.