༺V E R A༻ (@vera_spr) header
༺V E R A༻ (@vera_spr) profile picture

Consultant | Founder | Interim Manager | ex Monitor Deloitte | Global Citizen | ☞ Strategy, Marketing, Innovation & Organization

Europe / Berlin
Joined March 2014
Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)Photo by ༺V E R A༻ (@vera_spr)
Leveraging #AI in #marketing #ConsumerGoods: For Nutella, advertising agency #Ogilvy used AI and a range of patterns to create 7 million one-of-a-kind labels “𝘢𝘴 𝘶𝘯𝘪𝘲𝘶𝘦 𝘢𝘯𝘥 𝘦𝘹𝘱𝘳𝘦𝘴𝘴𝘪𝘷𝘦 𝘢𝘴 𝘐𝘵𝘢𝘭𝘪𝘢𝘯 𝘱𝘦𝘰𝘱𝘭𝘦 𝘢𝘳𝘦”. 🇮🇹🍫 ➡️ linkedin.com/posts/verasprat…
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🌎 𝐖𝐡𝐢𝐜𝐡 𝐚𝐜𝐭𝐢𝐨𝐧 𝐡𝐚𝐬 𝐭𝐡𝐞 𝐠𝐫𝐞𝐚𝐭𝐞𝐬𝐭 𝐢𝐦𝐩𝐚𝐜𝐭 𝐨𝐧 𝐜𝐥𝐢𝐦𝐚𝐭𝐞 𝐜𝐡𝐚𝐧𝐠𝐞 𝐦𝐢𝐭𝐢𝐠𝐚𝐭𝐢𝐨𝐧? A great start to finding answers is to look at the cause of global warming. ➡️ linkedin.com/posts/verasprat… #Energy #ClimateCrisis #Sustainability
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How do you analyse a market? Here is a 𝗠𝗮𝗿𝗸𝗲𝘁 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝗦𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲. 𝘌𝘹𝘢𝘮𝘱𝘭𝘦 𝘮𝘢𝘳𝘬𝘦𝘵: 𝘌𝘭𝘦𝘤𝘵𝘳𝘪𝘤 𝘝𝘦𝘩𝘪𝘤𝘭𝘦 𝘊𝘩𝘢𝘳𝘨𝘪𝘯𝘨 (𝘌𝘝𝘊) 🚙⚡ #MarketAnalysis #Strategy #Consulting #ElectricVehicleCharging #EVC ➡️linkedin.com/posts/verasprat…
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༺V E R A༻ retweeted
To understand Musk's renewed obsession with X and focus on financial services, you REALLY need to understand the X/Confinity merger that became PayPal. And, particularly, the Peter Thiel-led coup that kicked Musk out as CEO/Chief Strategist. Here's how that happened. 1/🧵
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Investors are eager to invest in AI companies. But some of the biggest winners from the AI revolution will be existing companies that weren't founded to do AI, but are perfectly poised to benefit from it, as e.g. Facebook was perfectly poised to benefit from smartphones.
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The last few days in AI development is insane. Google X Adobe ChatGPT new UI Midjourney 3d model ChatGPT Plugins release Coca-Cola new Ad with AI Google new Universal Translator AI Claude gets better than ChatGPT-4 Everything you need to know & how it'll change many things:🧵
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AI powered voice is becoming too realistic. It's about to change the entertainment industry forever. Here are 13 intense voices generated using AI:
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"A players hire A players; B players hire C players; and C players hire D players. It doesn't take long to get to Z." - Steve Jobs Hire the best, no exceptions. #Recruiting #HumanResources #Hiring #Talent
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𝗣𝗲𝗿𝗳𝗲𝗰𝘁𝗶𝗼𝗻 𝘃𝘀. 𝗣𝗿𝗼𝗴𝗿𝗲𝘀𝘀𝗶𝗼𝗻 𝗠𝗶𝗻𝗱𝘀𝗲𝘁 💡 #mindset #personalgrowth #growthmindset via @saritawalsh
The State of Fashion 2020 report has been released, highlighting the upcoming trends for the year ahead. It is predicted that global fashion industry growth will slow further - down by 3-4% - reflecting executives anxiety and concerns. Via @BoF ow.ly/9TwA30pW9FZ
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The evolution of the truck is here. Guaranteed shatterproof 😬
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The most popular social media networks each year, gloriously animated Read the whole story here: tnw.me/mFpFnxq
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We're all here in 2019, while @AOC's digital strategy is in 3019
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Modern education is premised strongly on materialistic values. It is vital that when educating our children’s brains that we do not neglect to educate their hearts, a key element of which has to be the nurturing of our compassionate nature.
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“Voice your opinion, argue for what you believe in, defend your opinion and respect those of others. [...] The ability to compromise is the backbone of #democracy” 📢💁🏻‍♀️ #Bundespraesident #Steinmeier - Brief visit in Kreis #Gütersloh – at Gütersloh, Nordrhein-Westfalen
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༺V E R A༻ retweeted
They ain’t ready.
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Hey UK friends. I just had to do this. MERRY CHRISTMAS 🎄💖🇬🇧✨🇪🇺
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We don’t have time to sit on our hands as our planet burns. For young people, climate change is bigger than election or re-election. It’s life or death. Loading a climate committee w/ fossil fuel💰 is akin to letting foxes in the henhouse. We shouldn’t be afraid to lead.
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