Founder @peesafe | Enabling better hygiene for you since 2013 | Leading the conditional based monitoring system since 2002
Gurgaon, India
Joined December 2012
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- Following4.1K
- Followers2.7K
- Likes12.5K
Vikas Bagaria retweeted
11 crore toilets built. Yet on highways, in schools and in public spaces, millions of women and girls still can't use one.
Why do we build toilets but ignore the shame, hygiene and access around them? Pee Safe founder Vikas Bagaria is solving it, in the next Building Bharat: Backstage Stories.
#SwachchBharat #toilets
Vikas Bagaria retweeted
India's femtech and women's wellness sector has attracted over Rs 550 crore ($65 million) in confirmed funding in 2026 alone — a landmark year for a category that has historically been underfunded relative to its market opportunity. Key rounds: Nua Rs 472 crore ($50M) Series C (September 7, Peak XV + Filter Capital, covered in today's BHC Media story #1); Pee Safe Rs 268 crore ($32M) (January 2026, OrbiMed, for offline retail expansion and quick commerce scaling); Healthfab Rs 20 crore (May 2026, Series A, for menstrual wellness product portfolio).
Three rounds. Three distinct approaches. One converging thesis: India's women's health and wellness market is large, underpenetrated, and commercially validated at scale — and institutional capital has finally arrived to prove it.
@nuawoman @PeeSafe @peakxvpartners @OrbiMed @KaeCapital @vikkivik @femtechinsider
#FemTech #WomensWellness #StartupFunding #IndianStartups #D2C #PeriodCare
Vikas Bagaria retweeted
From viral to overhyped: Consumers becoming wary of social media sensations?
With conversations around inflated expectations and products that may not justify their price tags, brand heads say what determines whether that consumer stays is the actual product experience.
Read the full story by Sunidhi Vijay - exchange4media.com/marketing…
#MedhaviNain, #HouseofBeautyGlobal | #AkashjyotiDas, @PeeSafe | #SenthilKumarHariram, #FTAGlobal
#e4m #SocialMediaMarketing #ConsumerBehaviour #InfluencerMarketing #DigitalMarketing #MarketingTrends
If it’s trending in marketing, it’s here - follow us on Instagram: instagram.com/exchange4media…
Vikas Bagaria retweeted
Public toilet seats can carry more bacteria than a lot of surfaces you'd actually worry about.
The 10 seconds it takes to spray it away is the easiest decision you'll make all day.
#NaayeZamaneKaHygieneRitual #ToiletSeatSanitizer
Vikas Bagaria retweeted
Not your usual toilet cleaner ad. Nostalgia hits? 👀
Bowl clean. Seat forgotten.
Because clean ≠ sanitized.
A little spray. A little shift. Rakho #HygieneKiAadat & banao Toilet Seat Sanitizer ko naye zamane ka hygiene ritual!
#PeeSafe #ToiletSeatSanitizerSpray
Vikas Bagaria retweeted
.@PeeSafe has entered the women’s wellness and nutraceuticals segment with the launch of Within, a brand focused on health and nutrition needs.
More here: afaqs.com/news/brands/pee-sa…
#PeeSafe #advertising #marketing #wellness #womenswellness #health #nutraceuticals @vikkivik
Vikas Bagaria retweeted
Meet us at #hyroxdelhi
We promise the washrooms are sanitized!