/1 Had to tweet this because the circumstance is crazy, and would love anyone's connections or guidance.
I work with a contractor in India for video recording and he's INCREDIBLE. He recorded some client content on @RiversidedotFM.
/6 Considering the circumstances, I disagree with their decision. I’m pretty desperate to recover the client’s footage.
My favor to the twitterverse - do you have any ideas or contacts @RiversidedotFM that could help?
#LinkedInAds Lightning Tip
Campaigns hitting their daily budgets early in the day? You're bidding too high.
Lower your bids and stop overpaying for your traffic, and you won't go dark in the afternoons.
Have you tried it? What results did you see?
Evaluating video ads on #LinkedInAds? Use this formula:
Cost Per 50% View
I've found averages to sit around $2-4, but as low as $.21!
📈 Happy #MetricMonday! What metric do you want me to tackle next?
#b2bmarketing
Marketers—Feeling anxiety trying to keep up? (I only have to stay on top of #linkedinads, and I still feel it!)
Want the top marketers of their channels to tell you what you actually need to pay attention to? Register for the FREE Ad Universe Summit!
customers.ai/summits/ad-univ…
If you're looking at the 'Conversions' column in #LinkedInAds, it's going to make you look like a liar.
This post is going to make you bulletproof: b2linked.com/blog/linkedin-a…
What other metrics should do a deep-dive on?
#B2BMarketing #LinkedInAdvertising
🎵 It's Just Another #MetricMonday 🎶 Your #LinkedInAds CTRs are very different when using different objectives.
How do you know what's actually performing? You'll appreciate the 🫏BEASTMODE tip at the end:
linkedin.com/feed/update/urn…
#b2bmarketing #linkedinadvertising
📈 Happy #LinkedInAds Metric Monday! 📈 Back by popular demand 😎
Impressions are different based on ad type! Read about it here: b2linked.com/blog/linkedin-a…
Which metric should I take on next?!
#b2bmarketing #linkedinadvertising
📈 Happy #LinkedInAds Metric Monday! 📈
I'm about to blow your mind by teaching you why a Click is not actually a Click on LI:
linkedin.com/feed/update/urn…
Let me know if I should continue #MetricMonday!
#b2bmarketing #linkedinadvertising
#LinkedInAds is sunsetting Lookalike Audiences at the end of February.
More details on this post:
linkedin.com/posts/wilcoxaj_…
#b2bmarketing #linkedinadvertising
Huge gap in between charged clicks on #LinkedInAds and reported clicks in GA4?
No, you're not getting ripped off. Here's how to fix: linkedin.com/posts/wilcoxaj_…
#B2BMarketing #LinkedInAdvertising
Are LinkedIn Ads too expensive?
So grateful to be featured on @Experian_US's Small Business Matters podcast with the incredible @gstockton where we busted this and other myths that small business owners have heard.
Listen to the full episode here: bit.ly/smbmatters-ajwilcox
Just getting started with retargeting on #LinkedInAds and your audiences are too small to run? I've got 2 strategies for you!
Join the convo:
linkedin.com/feed/update/urn…
#B2BMarketing #LinkedInAdvertising
Announcement - Want to become Advanced LinkedIn Ads Certified personally by me?
We've officially launched a certification that's unlike anything else out there. And it's free to SuperFanatics members of the #LinkedInAds Fanatics community (fanatics.b2linked.com/)
Should you buy followers on LinkedIn?
I started a discussion over on this LI post and I'd love for you to weigh in!
linkedin.com/posts/wilcoxaj_…
#linkedinads #b2bmarketing #linkedinadvertising
